Title: The Art of War! How Do You Beat the Top Salesperson in Your Profession or City? Host: Michael J. Maher Guest: Keith Krikorian Description: In this strategic episode of Referrals Podcast, host Michael J. Maher is joined by Keith Krikorian—top-producing Realtor and author of The Art of War for Real Estate Agents. Together, they dive into how Sun Tzu's ancient principles of military strategy can be applied to real estate—and more importantly, how you can position yourself to compete with and even surpass the top salesperson in your market. Keith reveals how agents win before they fight through preparation, market insight, relationship-building, and strategic communication. Michael and Keith also tackle negotiation tips, niche domination, and the mindset needed to turn competitors into allies. If you're looking to gain a tactical advantage and become the most referable agent in your area, this episode is for you. (7L) Referral Strategies and Podcast Topics: Events, Strategic Marketing, Mindset, Communication, Time Management Special Offer: Event Mastery class starting June 3rd — a proven system to dominate your neighborhood with high-impact events and referral strategy. 👉 Sign up now at www.EventMastery.com