The Creative Bodega | Content Marketing and Instagram Growth for Solopreneurs

42: The Visuals-First Canva Workflow That Cuts My Content Time in Half (For Solopreneurs)


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Spending hours in Canva every time you need to post? You're not alone! In this episode of The Creative Bodega, I'm breaking down my exact visuals-first system that cuts content creation time to about twenty minutes per post—without sacrificing brand recognition. You'll learn why your visuals should speak before your caption does, how to build a simple brand system that works on your busiest days, and the exact templates + workflow that keep you consistent without the overwhelm. If you're tired of starting from scratch every single time or feeling like your feed looks like a patchwork quilt, this one's for you. Let's make your brand recognizable at a glance.

Check out the full show notes for this episode HERE. 

Things I cover inside this episode:

  • The Minimum Viable Brand Kit (MVBK) - how to decide your fonts, colors, and photo style once so you can publish on busy days without decision fatigue
  • The Core Five Templates system - design once, duplicate forever, and stop reinventing the wheel every time you need content
  • My 20-minute Canva-to-publish routine that takes you from hook to exported post without the time suck
  • Why "casual doesn't mean careless" - how to keep a relaxed aesthetic while maintaining the recognizable vibe that builds trust
  • The exact folder system and organization strategy that saves you from hunting for designs (and cursing your past self!)

Resource mentioned in the episode:

  • Join The Visual Edit Waitlist: my once-a-year, crazy-hands-on program where we build your brand rules, core templates, file system, and publish-on-busy-days routine together (launching live mid-January with limited spots - join the waitlist for first access and early bird discounts!)


Connect with me:
🫶🏼 Follow me on Instagram for daily insights
🫶🏼 Join my 321 Create Newsletter for weekly content tips
🫶🏼 Check out The Content Coven Membership

Be sure to hit "Subscribe" or "Follow" so you never miss an episode!

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The Creative Bodega | Content Marketing and Instagram Growth for SolopreneursBy Em Connors

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