With the right strategy and context, your approach to social media presence can do much more than show off your design. Enoch Sears and Bryan Toepfer discuss timeless principles for using social media in a business context for your architectural firm.

Bryan is the Principal Architect for TOEPFER Architecture, an Architecture firm specializing in Residential Architecture and Virtual Reality. He has authored two books, "Contractors CANNOT Build Your House," and "Six Months Now, ARCHITECT for Life." He is an Assistant Professor at Alfred State College and has served as the Director of Education for the AIA Rochester Board of Directors. His passion is to help anyone understand the world of Architecture.

He can be reached at btoepfer@toepferarchitecture.

Social Media for Architects by Enoch Sears is available at https://bit.ly/3ypnFBl.

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