Developing a social media strategy, avoiding overwhelm, and navigating new tools and trends in the social media space with Andrea Balogun.

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Welcome to episode 426 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Andrea Balogun from Balogun Strategy & Design.

Social Media Deep Dive: Threads, X, and AI

Social media is constantly changing — new algorithms, new platforms, new trends. It's hard to keep up and it's easy to get overwhelmed. But luckily we have Andrea Balogun to help walk us through it all!

Andrea's back on the podcast to talk about the hot topics in social media right now. She explains more about the Threads app and why food creators might consider adding it to their social media strategy. Andrea also imparts her wisdom around crafting a social media strategy and being intentional about how you create content for social media to avoid burnout.

Andrea and Bjork also chat about new tools and AI in the social media space and how to incorporate them into your workflow. If you're on social media as a content creator, this is a must-listen!

In this episode, you'll learn:

• About the work Andrea does at Balogun Strategy & Design.
• What Threads is and how food creators can use it.
• Why you might want to activate your Threads account sooner rather than later.
• The kinds of topics that perform well on Threads and/or Twitter/X.
• How to develop a social media strategy to avoid getting overwhelmed.
• How to approach creating content for social media.
• About new tools in the social media space that can make your life easier.
• How to use AI tools in your social media content creation.

Resources:

• Balogun Strategy & Design
• The Food Blogger Pro Podcast 329: Social Media Strategy – Creating a Content Plan, Growing Your Following, and Diversifying Your Platforms with Andrea Balogun
• Threads
• @StripMallGuy
• @ViperChill
• Full Focus LifeScore Assessment
• Buffer
• Klap
• Dumme
• OpusClip
• Notion
• ChatGPT
• Bard
• Follow Andrea on Instagram and Facebook
• Join the Food Blogger Pro Podcast Facebook Group

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This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.

If you have any comments, questions, or suggestions for interviews, be sure to email them to [email protected].

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership