On today's episode, I’m chatting with Ron Dod, Co-founder, and CMO of Visiture. They are a Shopify Plus Agency Partner that is focused on helping eCommerce companies grow their brand online and increase the bottom line.

Through an omnichannel marketing approach, they incorporate web design, development, conversion rate optimization, Google shopping campaigns, SEO, content marketing, social ads and more….

They help Shopify brand to gain more market share, loyalty, and growth.

Lot’s of gold nuggets shared in this episode that you can apply to your Shopify business today!

What You Will Learn Today…

• What is search engine marketing?
• Is voice search a tactic you should consider for your Shopify store?
• Pitfalls that Shopify merchants make when it comes to SEO
• How does PPC work and where should a Shopify merchant start advertising with Google?
• The future of PPC and paid acquisition strategies
• Tools and Shopify Apps that can give you a strategic advantage
• Should you hire an agency or marketing company right away?

 Links And Resources Mentioned In This Episode

• Visiture
• Ahrefs
• BuzzSumo
• Backlinko
• SkyScraper Technique
• AdRoll
• Perfect Audience
• Google Shopping App by Shopify
• ShopMessage.me
• Search Engine Journal
• Practical Ecommerce
• Shopify Blog
• Shopify Plus Blog

Thank You For Listening

I really appreciate you choosing to listen to the show and for supporting the podcast. If you enjoyed today’s show, please share it using the social media buttons on this page.

I would also be so grateful if you would consider taking a minute or two to leave an honest review and rating for the show in iTunes. They’re extremely helpful when it comes to reaching our audience and I read each and everyone personally!

Finally, don’t forget to subscribe to the podcast on iTunes, Stitcher, or Spotify. All it could take is a new idea, Shopify app, or marketing tactic to be the next big thing you need to drive more traffic, revenue, and lifetime loyalty for your Shopify store.

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Episode Sponsor

This episode was brought to you by Omnisend, makers of sophisticated omnichannel marketing automation tools for sales-driven Shopify brands that have outgrown generic email marketing platforms. Engage your customers and boost your sales with dynamic emails, text messages, web push notifications, Facebook Messenger, and retargeting ads on Facebook and Google – all from one platform.

Try Omnisend for free for 14 days. Check them out at Omnisend.com and use the code “fastlane” when you signup to get an extra 50% off for the first 3 months.

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