If you've been on the fence about running ads and want to know when it's viable to start, today's episode (and the next one) is for you! I talk about why most business coaches don't talk about ads, what you should have solidified in your business prior to running ads, and why investing in attention is so effective.

 

Time Stamps:

 

(0:26) When to Start Running Paid Ads

(1:27) Hope You Enjoyed Your Christmas

(5:31) What Most Business Coaches Are Saying

(6:42) Developing Your OSS

(7:47) Validating Your Core Offer

(9:33) Quality Backend Offer

(10:46) Strong Email and SMS System

(12:34) Your Blended Cost of Acquisition

(12:51) Funnels We’re Using

(14:27) Investing in Attention and Mentorship

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