
Sign up to save your podcasts
Or


Webinars are everywhere, but most marketers are doing them wrong.
In this episode, Daniel sits down with Logan Lyles, founder of Demand Shift, to break down the Webinar Fast Track Framework and how to turn sign-ups into real results.
From the #1 mistake B2B brands make, to building a series that actually converts, Logan shares how to rethink promotion, registration flows, live engagement, and repurposing content.
You’ll learn:
> Why most webinar strategies fail to deliver sales opportunities
> How to design titles, graphics, and landing pages that actually drive clicks
> The two-step registration hack that 5–10x’s booked calls
> Ways to boost live attendance with polls, exclusives, and giveaways
> How to repurpose webinars into endless content fuel
If you’re a Marketer who wants to host better (and more engaging live events), this is the episode for YOU.
Follow Logan:
LinkedIn: https://www.linkedin.com/in/loganlyles/
Follow Daniel:
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com
By Daniel Murray4.5
151151 ratings
Webinars are everywhere, but most marketers are doing them wrong.
In this episode, Daniel sits down with Logan Lyles, founder of Demand Shift, to break down the Webinar Fast Track Framework and how to turn sign-ups into real results.
From the #1 mistake B2B brands make, to building a series that actually converts, Logan shares how to rethink promotion, registration flows, live engagement, and repurposing content.
You’ll learn:
> Why most webinar strategies fail to deliver sales opportunities
> How to design titles, graphics, and landing pages that actually drive clicks
> The two-step registration hack that 5–10x’s booked calls
> Ways to boost live attendance with polls, exclusives, and giveaways
> How to repurpose webinars into endless content fuel
If you’re a Marketer who wants to host better (and more engaging live events), this is the episode for YOU.
Follow Logan:
LinkedIn: https://www.linkedin.com/in/loganlyles/
Follow Daniel:
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/
Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

2,615 Listeners

1,454 Listeners

4,591 Listeners

573 Listeners

1,929 Listeners

113 Listeners

1,262 Listeners

12,087 Listeners

1,445 Listeners

83 Listeners

885 Listeners

350 Listeners

358 Listeners

152 Listeners

97 Listeners