What's it like to go from just owning 2 strength studios to growing a worldwide business with over 200 outlets and counting? In this episode, I finally get to sit down and talk with The Exercise Coach and Exerbiotics CEO/Founder Brian Cygan, and we go over his fitness business journey and the lessons he's learned when it comes to highly successful strength studios and another company that supplies high-end equipment to all of these globally! We go into what makes Exerbiotics machines unique, how The Exercise Coach approaches client workout design, what "Concentrated Cardio" is and why they offer it to their clientele, why he's big in Japan, and more! If you want to know how someone goes from not being sure whether they want to really do anything in the strength training industry to becoming a wildly successful fitness business owner, you should tune in to hear Brain's story in this one! ━━━━━━━━━━━━ ⚡ FREE Blueprint: Get a no-nonsense guide to starting or growing your own strength training business here ━━━━━━━━━━━━ 🎬 For the complete show notes, links, and resources, click here