This episode kicks off a brand-new bonus series inside Confident Copy: alumni check-in sessions.

Think of this like a post-discharge check-in—where therapists who’ve already completed Confident Copy come back with real questions about what they’re noticing in their marketing now. What’s working, what’s slowing down, and where they’re unsure how to adapt in a changing market.

In this first session, I answer two thoughtful questions from alumni who are seeing slower inquiries despite having strong websites and clear niches. We talk honestly about social media fatigue, fears around AI replacing therapy, and why some of the most effective marketing strategies right now are also the least flashy.

If you’ve been wondering how to adjust your marketing without chasing every new platform or trend, this episode will help you refocus on what actually drives high-quality inquiries today.

Here’s what you’ll learn in this episode:

1️⃣ The difference between attention and intent—and why that distinction matters more than ever in therapist marketing

2️⃣ Why social media isn’t where most therapy decisions are actually being made

4️⃣ Why networking still works—and how to network with the right people

Resources & Links Mentioned:

1. Join Confident Copy: https://walkerstrategyco.com/cc
2. 22. Where Are All The Clients?: https://walkerstrategyco.com/show-notes/22
3. The Walker Strategy Co website: https://walkerstrategyco.com

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Explore more marketing support for therapists: The Walker Strategy Co website: walkerstrategyco.com

About Marketing Therapy

Marketing Therapy is the podcast where therapists learn how to market their private practices without burnout, self-doubt, or sleazy tactics. Hosted by Anna Walker—marketing coach, strategist, and founder of Walker Strategy Co—each episode brings you clear, grounded advice to help you attract the right-fit, full-fee clients and grow a practice you feel proud of.