Today we're speaking with Anna Tauzin-Rice. Initially, she served the National Restaurant Association as Manager of Digital Innovation, and later as Head of Innovation & Entrepreneurial Services. Today, she serves the Texas Restaurant Association as Vice President of Marketing and Innovation.

The topic of our discussion: Do restaurant associations still carry the same weight they use to?

This is the first interview of its kind. The mission is to address the topic head on and to get a different perspective. We can't just listen to rumors and form opinions without educating ourselves.The purpose is NOT to shine poor light on a person, organization, or idea. The purpose is simply to ask the hard questions and have a constructive conversation to fully understand.

Show notes… Favorite success quote or mantra:

"Sell problem you solve, not the product you make."

"That which blocks the path, is the path."

Here are the specifics of our conversation:

• Whats the history of restaurant associations?
• The 4 purposes restaurant associations exist to serve: legislation, education, products & services, community development.
• How the biggest impact that restaurant associations is in legislation and lobbying for our industry.
• Why restaurant associations no longer lead in respect to the education functions.
• How restaurant associations can help you save money.
• If there has there been an issue in the past with restaurant associations giving priority to their sponsors and affiliates over their members.
• Some of the variable that has caused restaurant associations to have a less significant impact.
• What the future of the restaurant association looks like.

Today's sponsor:

EthicsSuite.com -provide a safe, secure, simple and anonymous communication channel between you and your employees to help you protect your hard-earned reputation and assets. Demonstrate to your team that you are committed to providing a workplace that operates with the highest ethical standards. Staying informed about important issues will help you resolve them internally before they spiral into larger, costly, or public problems.

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Contact info:

www.txrestaurant.org

512 457 4100

Thanks for listening!

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Huge thanks to Anna Tauzin-Rice for joining me for another awesome episode. Until next time!

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