Jo gets tough and challenges coaches to adopt a "no excuses" whatever-it-takes mindset, especially in the early years of building their business. She shares the importance of hustle periods, taking imperfect action, being resourceful about generating income, and operating with a relentless determination to find a way to make your coaching business thrive no matter what.

Show Notes:

[00:00:00] - Introduction

[00:01:00] - The reality that building a coaching business requires intense periods of hustle and giving up things in the first 2 years.

[00:02:00] - Key mindsets for success: The Hustle Mindset of concentrated, intense effort for periods, then recuperating.

[00:03:00] - Example of Jo's recent 6-week launch period with intense, daily showing up.

[00:04:00] - Embracing a "no excuses" mentality of "I can and I will - watch me."

[00:05:00] - Getting past perfectionism/paralysis and taking imperfect action to build momentum.

[00:06:00] - Balancing hustle with feminine receiving energy. Don't underestimate the power of short hustle periods.

[00:07:00] - Jo's "Offer to Market in 30 Days" program that catapults clients forward through an intense 30-day sprint.

[00:08:00] - The need to develop emotional capacity for hustle through doing it.

[00:09:00] - You wouldn't stop/start this way in a job - be consistent with your business.

[00:10:00] - Using accountability partners and planning to take imperfect action daily.

[00:11:00] - Getting over the shame of making money outside of coaching when you need cashflow.

[00:12:00] - Being willing to do things you don't love if needed to generate income for your business.

[00:13:00] - Resourcefulness as a coach - finding creative ways to market, partner, create offers when resources are limited.

[00:14:00] - Case study of a client getting a part-time coaching job alongside her business.

[00:15:00] - The simple but not easy path of operating from "I'll find a way no matter what."

[00:16:00] - Closing thoughts - tap into grit, resilience and a resourceful mindset.

Useful Links

How to secure more coaching clients' free training

Download the 12 ways to get clients now

Learn about The Business of Coaching programme

Connect with Jo on LinkedIn

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