Restaurant Unstoppable with Eric Cacciatore

663: Jessica Marshall on 3 Common Restaurant Design Mistakes


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Jessica Marshall is a talented restaurant designer with 15 years of experience. Her company, Brass Rose Studios, is based out of the Sacramento, California area. Today will be a deep dive conversation regarding the 3 most common restaurant design mistakes.

Show notes… Favorite success quote or mantra:
  • "Live it!"

The 3 Most Common Restaurant Design Mistakes are:

  1. Getting into a lease and not understanding the cost and lead-time that come with it
    • Mechanical, electrical, and plumbing costs
    • Planning ahead
    • HVAC prep
    • Knowing what you need and if your lease covers it
    • Avoiding inhibiting your ability to scale
    • Everything TAKES TIMES so budget your time properly
  2. Trying to do it all yourself without hiring experts/specialists
    • Everything a restaurant needs is too much for one person
    • Budgeting and coordination is key
    • Impossible to balance personal life and restaurant buildouts during crunch time
  3. Remembering who you are why you started
    • Don't forget why you wanted to open a restaurant in the first place
    • Build up a team to help you build or give advice
    • personal life/work balance
    • Write down you "why"
Today's sponsor:

BentoBox empowers restaurants to own their presence, profits and relationships. The hospitality platform disrupts third-party services that come between the restaurant and the guest. BentoBox puts the restaurant first and offers tools that drive high-margin revenue directly through the restaurant's website. BentoBox is trusted and loved by over 5,000 restaurants worldwide including Union Square Hospitality Group, Eleven Madison Park, Gramercy Tavern, Lilia and more.

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Wisetail's user-friendly platform focuses on engaging, growing, and empowering your workforce while enabling your culture to thrive in multi-site businesses. It is easily configurable to an organization's brand and technical specifications. In addition, Wisetail provides a social community for their customers to share best practices and continuously improve the learning experience.

Contact info:

Brass Rose Studios website

Email: [email protected]

The first five RU listeners to reach out to Jessica will get a 20% discount!

Thanks for listening!

Thanks so much for joining today! Have some feedback you'd like to share? Leave a note in the comment section below!

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Huge thanks to Jessica Marshall for joining me for another awesome episode. Until next time!

Restaurant Unstoppable is a free podcast. One of the ways I'm able to make it free is by earning a commission when sharing certain products with you. I've made it a core value to only share tools, resources, and services my guest mentors have recommend, first. If you're finding value in my podcast, please use my links!
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