Upon graduating college Dave Hirschkop opened Burrito Madness in College Park, MD. As a way to deal with unruly drunks, Dave created a hot sauce. Before long that hot sauce became Dave's main focus, and Dave's Insanity Sauce was born.

Today Dave owns a website and business called Dave's Gourmet where they sell Dave's Insanity Hot Sauce, pasta sauce, overnight oats and much more.

In Today's episode, Dave shares how he spun a gourmet food business out of his restaurant and what advice he has for other restaurants looking to launch their products into stores and online retail.

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Favorite success quote or mantra:

"Your attitude determines your altitude."

-Tony Robbins

In this episode with David Hirschkop we discuss:

• Creating something truly memorable, unique, and great.
• If it's not exceptional with your first rendition, keep trying.
• Starting where you can and slowly scaling as you can.
• Scaling with concentric circles.
• Regarding retail, focus on instore velocity a.k.a. how fast a product is selling in one store before you look to scale to multiple stores.
• Understanding that you're not going to be good at everything, so be the best at what you're already good at.
• Considering how well your product ships.
• Understanding the power of "why".
• Considering the supply chain.
• Needing conviction.
• Creating an experience at every touching point.
• Running surveys.

Resources Mentioned

• 458: Brett Ottolenghi on how to react to food trends

• Survey Monkey

• The Dip: A Little Book That Teaches You When to Quit

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Contact info:

Dave'sGourmet.com

[email protected]

Thanks for listening!

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Huge thanks to Dave Hirschkop for joining me for another awesome episode. Until next time!

Restaurant Unstoppable is a free podcast. One of the ways I'm able to make it free is by earning a commission when sharing certain products with you. I've made it a core value to only share tools, resources, and services my guest mentors have recommend, first. If you're finding value in my podcast, please use my links!