The Andrew Faris Podcast

7 Reasons Your Bid Caps Aren't Spending


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It's one of the most common questions I get:

"I love the idea of Bid Caps, but every time I try to use them, they just don't spend as much as I want them to. How come?"

There are a lot of potential answers, and today on the show, I've got 7 of them for you.

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EPISODE HIGHLIGHTS

  1. [00:02:40] Bid caps are spending just not as much as you'd want.
  2. [00:05:37] Your perfomance isnt good enough.
  3. [00:08:05] Bid caps set too low. 
  4. [00:12:10] Optimization & attribution settings wrong.
  5. [00:17:20] Not generating enough conversions relative to your spend.
  6. [00:19:52] Using your bid caps at the "bottom" of your auto bids.
  7. [00:22:46] Less available options at your price today.
  8. EPISODE SPONSOR

    Virtual assistants can be helpful. Virtual professionals can transform your business. Get connected to incredible ecommerce talent from the Philippines with More Staffing by visiting ⁠⁠⁠www.morenow.co⁠⁠⁠.

    PREVIOUS EPISODE MENTIONED:

    • "The Hidden Place Your Business Is Losing TONS Of Money" (Apple, Spotify)
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