One of the biggest hurdles to selling products online is the fact that customers can’t touch and feel your products like they would in a brick-and-mortar store. You don’t have a salesperson to answer questions, show them other items, or help them make a buying decision. Your product page is your salesperson. 

So, what’s in a product page that actually converts? That’s what we’re diving into today with my guest, Reese Spykerman. eCommerce conversion expert and copywriter.

• What it takes to create a product page that does the selling for you

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