"The photography market is so saturated" – Sound familiar? Here's the perspective shift you need: your beautiful portfolio isn't what's keeping you from booking your highest packages, and market saturation isn't real when you master what actually makes photographers stand out.

In this episode, I'm breaking down why competing on portfolio, pricing, and experience keeps wedding photographers trapped in the "starving artist" cycle, and revealing the one business foundation that eliminates competition entirely.

Most photographers think branding means having a pretty logo and website design, but I'm sharing what brand positioning actually includes and why it's the thing that will help you attract clients who book your highest packages without hesitation. From finding your unique white space in the photography industry to developing a personal brand that speaks directly to your dream clients, this episode will shift how you think about growing your photography business. If you're ready to start having ideal clients say "she's the one for us" before they even inquire, this episode is for you.

In this episode of All Angles Photography Podcast, you will hear:

• Why your portfolio won't make you stand out and what actually will in today's photography market
• The breakdown of brand positioning (it's so much more than logo and website design)
• How to discover your unique white space in the industry so you stop sounding like everyone else
• The psychology behind why dream clients choose certain photographers over others
• Real strategies to attract wedding clients who value your work and book your highest packages

 

SHOW NOTES:

https://clairehunt.co/blog/how-to-stand-out-in-a-saturated-photography-market/

 

RESOURCES MENTIONED IN THE EPISODE:

• Register for the free Booked + Valued workshop
• Episode 42: Thought Leadership Content and How It's More Important Than the Algorithm
• Book It Mentorship Program

 

FOLLOW CLAIRE:

Claire’s Instagram

OFFERINGS:

Notion Template

AI Content Creation Guide

Email Templates

1:1 Mentoring

Scale It Mentorship Program

The Shop

The Amazon Storefront

FREE OFFERINGS:

The Secret to Scaling Your Photography Business Freebie

Hook Inquiries - Email Templates

Top 10 Resources You Need