Restaurant Unstoppable with Eric Cacciatore

775: Brian Bogert on Contentment and Stress and Franchising


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Brian Bogert is a co-founder of Oklahoma City restaurant group The Social Order Dining Collective (Fuzzy's Taco Shop, Texadelphia, Seven47 & The Jones Assembly). Born and raised in Oklahoma City, he graduated from Heritage Hall High School. Brian was and continues to be a formidable tennis player, winning the state championship two years in a row. He graduated from Southern Methodist University in Dallas, TX with degrees in Finance and Marketing. When he's not cheering on the OKC Thunder and Roger Federer, Brian is coaching high school tennis athletes at his high school alma mater.

Show notes… Calls to ACTION!!!
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Favorite success quote or mantra:
  • "The balance between contentment and stress is life's biggest riddle."

In today's episode with Brian Bogert we will discuss:

  • Work/life balance
  • Similarities between coaching sports and owning restaurants
  • The beginnings of fast casual
  • Communication skills
  • Business partners
  • Franchising
  • Advice for becoming a franchisee
  • Understanding your numbers
  • Finding the right accountant
  • Understand every aspect and role within your business
  • Profit First money management system
  • Managing a young, drunk crowd
  • Consulting
  • Using existing architecture to inform restaurant concepts
  • Social media marketing
  • Early mistakes
  • Soft/hard openings
Today's sponsor:

7shifts is a modern labor management platform, designed by restaurateurs, for restaurateurs. Effectively labor management is more important than ever to ensure profitability and restaurant success. Trusted by over 400,000 restaurant professionals, 7shifts gives you the tools you need to streamline labor operations, communicate with your team, and retain your talent. Best of all 7shifts integrates with the POS and Payroll systems you already use and trust (like Toast!) turning labor into a competitive advantage for your business. Restaurant Unstoppable members get 3 months, absolutely free.

99designs is the global creative platform that makes it easy for designers and clients to work together remotely - no matter what your budget. From logos and brand identity, to menu and packaging, 99designs has helped more than tens of thousands restaurant owners build their brands. 99designs will match you with the right professional for your project from their curated community of talented creatives, and stay with you every step of the way so you love the outcome. Head to https://99designs.com/unstoppable to learn more or get $20 off your first design contest!

Ecolab: Streamline your clean with Ecolab's new EPA-registered 2-in-1 solution, Sink & Surface Cleaner Sanitizer. It will help reduce risk, simplify your procedures and help ensure compliance. This solution cleans and sanitizes hard non-porous surfaces with a single product, eliminates the rinse step and equips your staff to clean more efficiently. Clean simplified, confidence delivered.

Knowledge bombs

  1. Which "it factor" habit, trait, or characteristic you believe most contributes to your success?
    • Make it happen
  2. What is your biggest weakness?
    • Saying "No"
  3. What's one question you ask or thing you look for during an interview?
    • The intangibles; is he/she a good person
  4. What's a current challenge? How are you dealing with it?
    • Pivoting in the pandemic
  5. Share one code of conduct or behavior you teach your team.
    • Keep your head on a swivel/be proactive
  6. What is one uncommon standard of service you teach your staff?
    • Keep your head on a swivel/be proactive
  7. What's one book we must read to become a better person or restaurant owner?
    • You're Not Listening: What You're Missing And Why It Matters by Kate Murphy
    • GET THIS BOOK FOR FREE AT AUDIBLE.COM
  8. What's one thing you feel restaurateurs don't know well enough or do often enough?
    • Listening
  9. Name one service you've hired.
    • Restaurant Hospitality Associates - accounting
    • Heartland Payment Systems
  10. What's one piece of technology you've adopted within your restaurant walls and how has it influence operations?
    • Developed an in-house app
    • Asana - Manage Your Team's Work, Projects, and Tasks Online
  11. If you got the news that you'd be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the exception of 3 pieces of wisdom you could leave behind for the good of humanity, what would they be?
    • Take cafe of eachother
    • Travel
    • Listen
Contact info:

Instagram: @teambogie

Thanks for listening!

Thanks so much for joining today! Have some feedback you'd like to share? Leave a note in the comment section below!

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And finally, don't forget to subscribe to the show on iTunes to get automatic updates.

Huge thanks to Brian Bogert for joining me for another awesome episode. Until next time!

Restaurant Unstoppable is a free podcast. One of the ways I'm able to make it free is by earning a commission when sharing certain products with you. I've made it a core value to only share tools, resources, and services my guest mentors have recommend, first. If you're finding value in my podcast, please use my links!
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