I’m so excited to have Dr. Destini Copp joining me today—she’s a marketing professor, business growth coach, and digital product pro who’s absolutely crushing it with AI integration. We’re diving deep into the real-world ways AI is revolutionizing digital products and memberships, and let me tell you, Destini’s insights are going to blow your mind.

If you’ve been wondering how to future-proof your digital product business, stand out from all that AI-generated noise, and create a streamlined, high-converting member experience, this episode is absolutely packed with insights you won’t want to miss.

In Today’s Episode We Discuss:

• The shift from self-study courses to interactive learning
• Customizing PLR products with AI enhancement
• AI-powered student onboarding systems
• Creating AI voice clones for 24/7 student support
• Newsletter strategy that creates “Bookmark-Worthy” content
• AI-driven funnel analysis and data interpretation
• Automated accountability systems using SMS bots
• The evolution of email marketing strategy
• Leveraging years of content for AI training

Resources Mentioned:

Connect with Destini on Linkedin. Learn more about Destini’s B2B brand at Destinicopp.com and her B2C brand at Hobbyscool.com. 

As always, the best place to hangout with us every day to be on top of online business trends and AI is the Empowered Business Society®

A free 3-day challenge to turn your digital product idea into a build-ready asset in days, not weeks, using AI.

Who? Content Creators and Online Business Owners

When? January 27 - 29, 2026

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