Strategy Hour | Online Marketing for Business Growth

959: Build for Your Bandwidth


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Your business needs to be designed with your bandwidth in mind so that you’re capable of doing it in every season! You have other priorities outside of business, and I want to help you design a business with your capacity in mind. I want you to ignore society and other business gurus when they tell you how much bandwidth you need to have for your business, and instead, I want you to design it around you! I think there’s a misconception that designing a business around bandwidth limits your capacity for growth, but that’s not true – bandwidth can change! Capability doesn’t equal sustainability, and while there are always things you can handle doing for a short period of time, sustaining them is tricky. It’s so easy to want to say yes to more. I get the appeal, and I also know that you don’t have to do everything! Your business is not meant to be something you have to fight, it’s meant to be something that supports you and provides you with the flexibility that traditional jobs don’t. Throughout this episode, I want you to consider choosing sustainability over survival and say no to hustle culture! Let’s dive in. 


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 Episode Highlights 

  • How to Intentionally Scale Down for the Season You’re In. [0:09:48]  
  • Why More Is Not Always Better. [0:17:28] 
  • Building a Business That Supports Your Greatest Desires. [0:25:27]
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    Strategy Hour | Online Marketing for Business GrowthBy Abagail Pumphrey - Business Strategist

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