Today With Charles Pavarini, Leyden Lewis, and Maria Viola

Hi, welcome to a Well-Designed Business. On today’s Overheard episode, I’m joined by Charles Pavarini III, Leyden Lewis, and Maria Viola. We rarely talk about design itself on the podcast—we’re much more focused on the business sode of things. But the conversation about creativity has popped up several times over the years in discussions I have had with many of you.

I have often wondered, is creativity something you just have or you don’t? And if you do have it, how do you know, and how do you channel it into your work? 

Is there a formula, a process, or a system for developing that? Or is it just innate? Today, I turn to the experts to answer these questions.

LuAnn Nigara, Charles Pavarini, Leyden Lewis, and Maria Viola's Ah-Ha Moments

“I think that the designer has something that the layperson does not have…and when you can unclutter your head with specifics—that’s when inspiration comes.” -Charles

“We teach students to open and receive the creativity that’s already stirring inside them, but they just don’t know how to release it. We also take that and help them understand how to put it into the actual design of a room.” -Maria

“I think for artists, shame is a major component—you have to get beyond it and allow yourself to express yourself. I think the most creative people are the bravest people I know.” -Leyden

More About Charles Pavarini, Leyden Lewis, and Maria Viola

Leyden Lewis: Leyden’s design aesthetic is at once rooted in a rich classical Modernism coupled with ancient traditions and methodologies. He operates from a deep interest in art and the history of design to tell new and modern stories. Leyden Lewis Design Studio engages with the cultures of the past and present and allows for a fluid integration between art, architecture, and design.

Charles Pavarini: His design sensibility incorporates an International Style based in Classicism and a theatrical component in less-than typical ways. His book Lighting Beyond Edison: Brilliant Residential Lighting Techniques in the Age of LED’s was recently published by Schiffer Publications.

Maria Viola: Maria adds a unique perspective that stems from her expertise with color, custom designs and knowledge of design history. Developing long-lasting relationships has enabled her to take clients through multiple projects.

Connect with Charles Pavarini, Leyden Lewis, and Maria Viola

Leyden’s Website

Leyden’s Instagram

Charles’ Website

Charles’ Book: Lighting beyond Edison: Brilliant Residential Lighting Techniques in the Age of LEDs

Charles’ Instagram

Maria’s Website

Maria’s Instagram

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Watch the Docuseries!

http://www.luannnigara.com/cob

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Book 1: The Making of A Well – Designed Business: Turn Inspiration into Action

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Book 2: A Well-Designed Business – The Power Talk Friday Experts

Book 3: A Well-Designed Business – The Power Talk Friday Experts Volume 2

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Other Resources Mentioned:

WCAA Jill Robson Memorial Scholarships for 2024

Vitalia Inc

Other Shows Mentioned: AWDB #587: Darrell Long: The Best Design Comes From Within, Not Pinterest