Back again with another technical topic for agents: CMAs! In this episode Alissa and Katy each talk through how they created a CMA(comparative market analysis) for two specific(and tricky) properties. We cover what criteria we start with and give ideas for how to handle non-cookie cutter homes. How do you weight updates/finishes/pools/a fab kitchen? We answer all these questions as well as how pretty does your CMA needs to look? Regardless of the type of market you are in, being able to review data and give your buyers & sellers pricing advice is one of our most important jobs.