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Freelance magazine writer, columnist, and author Mark Schatzker is our guest today in Episode 976 of “The Livin’ La Vida Low-Carb Show.”
What if we've been addressing the obesity and chronic health epidemics all wrong by putting all the focus on calories? This is a question that award-winning journalist and author Mark Schatzker (listen to Jimmy's 2010 interview with him in Episode 402) has been investigating for several years and it comes down to this--flavor! Our bodies are hard-wired to be attracted to great-tasting foods because historically these have been the ones with the most nutrition in them. Mark has written a new book about this entitled The Dorito Effect: The Surprising New Truth About Food and Flavor that details his investigation into how the flavor has been removed from food for decades through genetic manipulation and questionable farming practices.
LINKS MENTIONED IN EPISODE 976
- SUPPORT OUR SPONSOR: Get the 2015 Ketonix breath ketone analyzer from Ketonix.com
- SUPPORT OUR SPONSOR: Try Bare Bones Broth (Use coupon code "LLVLC" for $5 off your order)
- Mark Schatzker bio
- The Dorito Effect: The Surprising New Truth About Food and Flavor
- MarkSchatzker.com
- Mark on Facebook
- Mark on Twitter
- RELATED PODCAST: The LLVLC Show #402: Mark Schatzker Finds The World’s Tastiest Steak
Freelance magazine writer, columnist, and author Mark Schatzker is our guest today in Episode 976 of “The Livin’ La Vida Low-Carb Show.”
What if we've been addressing the obesity and chronic health epidemics all wrong by putting all the focus on calories? This is a question that award-winning journalist and author Mark Schatzker (listen to Jimmy's 2010 interview with him in Episode 402) has been investigating for several years and it comes down to this--flavor! Our bodies are hard-wired to be attracted to great-tasting foods because historically these have been the ones with the most nutrition in them. Mark has written a new book about this entitled The Dorito Effect: The Surprising New Truth About Food and Flavor that details his investigation into how the flavor has been removed from food for decades through genetic manipulation and questionable farming practices.
LINKS MENTIONED IN EPISODE 976
- SUPPORT OUR SPONSOR: Get the 2015 Ketonix breath ketone analyzer from Ketonix.com
- SUPPORT OUR SPONSOR: Try Bare Bones Broth (Use coupon code "LLVLC" for $5 off your order)
- Mark Schatzker bio
- The Dorito Effect: The Surprising New Truth About Food and Flavor
- MarkSchatzker.com
- Mark on Facebook
- Mark on Twitter
- RELATED PODCAST: The LLVLC Show #402: Mark Schatzker Finds The World’s Tastiest Steak
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