Today’s guest, Adii Pienaar, is not a fan of labels, but he’s a true life-first entrepreneur and avid writer. He also co-founded WooThemes in 2007, founded Conversio in 2014. His latest book, Life Profitability: The New Measure of Entrepreneurial Success distills a new perspective for becoming self-aware, recognising your values, and understanding your impact. I found it really impactful, so I couldn’t wait to bring Adii on to the show.

Listen to this conversation as we take a step back and review how to live an enriched life AND run a successful business. We discuss the power of language, journaling, what ‘harmony’ means to Adii – and cultivating ‘breadcrumbs’ of writing. 

Talking Points

Being a seeker

The pros and cons of ambition

Why we shouldn’t strive for ‘work-life balance

Measuring qualitative goals

How to maintain and sustain your life profitability

How journaling has helped Adii

Breaking old patterns

Quote

"Seek the newer versions of your truths."

Helpful Links

‘Life Profitability’ by Adii Pienaar 

‘Motion’ by Adii Pienaar 

The Toxicity of Relentless Ambition

‘When Breath Becomes Air’ by Paul Kalanithi

Episode 226: How to Build a Company of One with Paul Jarvis

‘Siddhartha’ by Hermann Hesse

‘The Values Factor’ by Dr. John DeMartini

13 Questions with Dr John Demartini

Adii.me

Want to discover some of the books mentioned on the podcast? Check out Scribd, my reading app of choice.

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