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The Best Of The Onion Juice Podcast (Part 2) - Episode #171
Ladies and gentleman, it’s time to say goodbye to the Onion Juice Podcast. No, these tears are not from ACTUAL onion juice. It’s because this marks the end of an era. THANK YOU for helping me take something weird and make it popular. Of course, the podcast itself isn’t going anywhere. Just the name. So join me after the new year for the very first episode of Agent Rise with Neil Mathweg. But for now, enjoy the conclusion of the best of the Onion Juice Podcast!
Do not put attraction above sphere or chaseIf you take a close look at who is liking and sharing your content online, you will find that less than 50% of your sphere of influence are the ones on Facebook or Youtube. Across all of my media platforms, most of the likes and comments come from photographers, videographers, and foodies. I love those guys, but they are not the ones who will be referring me or sending me leads. After over a year of hosting the I Love Madison Show, I JUST got two POSSIBLE leads that may turn into business. If I was relying on ILM for all my business, I would be starving. The vast majority of the clients I have worked with come from my chase pillar and my sphere of influence. If you don’t have a database, that’s where you need to start. An excel spreadsheet and a mailing list. Simple.
That time I told you to “Get Angry!”You have an enemy that does not want you to succeed! That enemy only has power as long as you let fear run your life. That enemy wants to steal, kill and destroy everything that you are working on, and he uses fear to do it! To overcome that, it requires to get angry at the enemy (not at each other, mind you), call him out and strip him of his power! If that sounds like I’m preaching, good! You know best where fear has been given free reign in your life or business. Maybe it’s hiring a coach, or hitting a sales goal. As you eliminate fear, your confidence grows, and your way of thinking starts to shift.
Are you working in excellence?I know there are STILL areas in your life and business where you are not doing all that you can do, you are not working in excellence. How do I know this? Because there are areas in MY life where I am taking the same approach. It’s not just a real estate thing, it’s a human thing. Often, we rest when we could be sowing seeds. Just because you sent an email or posted a new ad on Facebook does not mean you are done. Ask yourself, what do you want your “harvest” to look like? What do you need it to look like to see your life vision realized? Whatever picture you have in your head, you have to sow seeds accordingly and harvest accordingly.
Remember to ALWAYS be yourselfFor real estate agents struggling to market themselves and attract more customers, Jason Kotecki said on Episode 109 that the key to success is to be your unique, authentic self. Instead of only thinking of yourself as an agent, remember that you are also an artist, and artists use their art to attract people. You’re thinking “dude, I can’t paint, and singing is an ABSOLUTE NO,” so how does that work? Jason reminded me that being yourself, allowing your personality and humor to shine is the best way to build relationships. “If you are watching and copying another person’s approach, chances are you are a second-rate version of the person you are copying, instead of a first-rate version of yourself,” he said. Take your JOB seriously, but don’t take YOURSELF so seriously.
Our sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
As we prepare to say goodbye to the Onion Juice Podcast, let’s take a stroll down memory lane at some of the best moments we’ve shared Juicers! I’m not gonna lie, I got a little teary-eyed putting the content together for this episode because it has been an incredible journey getting to this point. I am so thankful for every moment. From starting with a little microphone in a closet at my house to gaining great sponsors who believed in my vision enough to take a chance on this show and invest in the content production. And YOU! Onion Juice would be nothing without everyone who has listened and supported the podcast from day one. So sit back, relax, and enjoy the best of the Onion Juice Podcast!
These guys said the things that most Real Estate agents wish they had saidOnion Juice was all about shaking up the real estate industry. On Episode 14, I spoke with a couple of guys who are definitely doing that. Eric and Wes of The Broke Agent talked honestly about the good, bad, and ugly of real estate and said things that I honestly wish I had the guts to say, simply because it’s true. That kind of authenticity has given the guys a great impact on the market as well as quite a following on social media. In this clip, you’re going to get a taste for what they’re doing and hopefully hear some ways you can adjust your approach to social media and help your business get a lot more engagement.
There are LOTS of realtors, but very few artists among them.On Episode 35, I reminisced about listening to singer-songwriter Michael Shynes perform. I noticed that what made him really compelling was the little stories he told before each song. He pulled people in by sharing his story, sometimes some very personal and unflattering details about his past. That’s how you connect with people! Tell your story. People don’t want to listen to you promote your business, but if you can open up to them, let them know who you really are, that’s where powerful connections happen. A realtor can draw inspiration from the artist’s model on so many levels!
It sounds crazy to think that you CAN be 100% responsibleThat’s what I first thought when I was handed a document from my mentor that told me that I was 100% responsible. I mean, there are things that happen in the world that I can’t control. Things that I can’t change. How can I be 100% responsible? You know, maybe 85% or something, but not 100%! I read through the document over and over and over - over the course of 8 months - and the truth of it began to sink in. The results that I want to see happen in my life are not dependent on anyone or anything besides me. I AM 100% responsible. So are you, my friend. It’s time for us to get over ourselves and start doing what only we can do. Relive this awesome moment from Episode 42!
You might feel like a failure because you are STILL comparing yourself to other agentsYes, there are tried and true things that work in the real estate industry. But more and more these days they are becoming “tried and untrue.” That’s because the culture has changed and sales methods that used to work simply don’t appeal to the customers who we’re dealing with these days. That means you’ve got to adapt. You’ve got to quit looking at what other agents are doing to drive their success and determine who you are and what fits YOU. I’m convinced that as you learn who you are and begin operating in your areas of strength you’ll find the real estate business to be much more enjoyable and profitable.
Our sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)
For three incredible years, I’ve been the host of the Onion Juice Podcast. From day one I set out to make content that challenged the status quo and helped real estate agents achieve their potential by doing things differently. Oh don’t worry, none of that is going to change! What IS changing is the Onion Juice name. Believe me when I say that I love it as much as you do, but the mission has outgrown the name. There is a new season on the horizon Juicers and I can’t wait to tell you about it!
A real estate business built solely on attraction will die“Neil, why in the world would you change the name of the Onion Juice Podcast?!” If this is your reaction to the name change announcement I totally get it but hear me out. When I started Onion Juice three years ago I did it to help real estate agents stop chasing business and start attracting it through an attraction pillar. Over the last 100 episodes of this show, I have steadily moved away from attraction pillars even going as far as to say they can be a distraction. Don’t get me wrong! I love being a media company that also sells real estate as much as anyone, but if you only have an attraction pillar your business will fail. You need healthy sphere of influence and chase pillars to really thrive in our industry. That’s not the message Onion Juice was created for which is exactly why it’s time for a change.
Your mindset determines the effectiveness of your methodIf you’ve been listening to the Onion Juice Podcast over the last few months you’ve probably noticed that my focus has shifted away from real estate methods and on to the mindset of a real estate agent. Not that methods aren’t important because they totally are! However, without the proper mindset all of the best methods in the world will only be half as effective. Things like discipline, consistency, and goal setting are becoming the core of this show’s content and after much thought and feedback from listeners, I’ve decided that the Onion Juice brand is too small to carry that message. We’ve outgrown it! I say WE because this has never been my show. It’s OUR show and I’m so excited to take the next step in this journey with you.
What’s your excuse for not having a real estate database?I am blown away by how many listeners of the Onion Juice Podcast do not have a database. Seriously! It’s a problem. The reason most agents don’t have a database or why they don’t do anything to help their sphere of influence is that they spend all of their energy on social media content and attraction pillars. If you aren’t doing vital things like making phone calls or working with consumers because you are producing your latest video, you my friend are distracted. Stop trying to win popularity contests and start building your business! Let me be clear: attraction pillars aren’t bad. They just take too long to be effective when you need results right now. I couldn’t even imagine myself saying that last part three years ago. I’ve changed! This is why the Onion Juice name is changing too.
2019 will be our best year yetI am SO excited for the clock to strike midnight on New Year’s Day because this year is going to be one to remember. New podcast name. New logo. It’s all happening! If that wasn’t exciting enough, the next round of Bootcamp is coming as well. Don’t worry though! We’re not going to end this year without saying goodbye to the Onion Juice Podcast in a big way. This episode also contains all of the ways you can become an uncommon real estate agent in the coming year including a very special event happening in 2019. You don’t want to miss a second of this action-packed episode!
Our sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)
If you’re anything like me, the idea that discipline equals freedom feels like a very foreign concept. In fact, up until three weeks ago I would have told you that the two have little to do with each other. Childhood taught us that discipline is what happens when we do something wrong and forever associated the concept with negativity. It’s time to break that mindset! The reality is that without proper discipline as a kid I would not be the person I am today. Let me show you how embracing discipline will bring freedom to your life and real estate business.
Discipline and consistency are the building blocks of your dreamsI was recently reminded of a Denzel Washington quote that states “Dreams without goals remain dreams.” How true is that! You can’t achieve your dreams if you don’t have goals and you will never reach your goals without discipline and consistency. They are the sticky mortar that holds your dreams together. It’s easy to dream about the future and get excited by the success you would like to have in your real estate business. Sadly, dreams are all those ideas will ever be. Don’t just start something out of excitement and give it up out of a lack of discipline. Be an uncommon agent and follow through with your ideas!
Opportunities flow out of the freedom that discipline createsWhether we like it or not, discipline equals freedom because of the opportunities it creates. Money is such a great example of this. The more disciplined we are with our finances the more opportunities we have down the road. If I save my money now and sacrifice what I want to do in the moment I’m going to reap the benefit of financial freedom later. The same is true for your real estate business. If you are disciplined in what you need to do and when you have to do it your whole world will open up with different opportunities. You will be able to spend time doing what you want to do if you are focused on doing what needs to be done consistently.
Your real estate success does not require motivationOk, I get that downplaying the role of motivation in your real estate success can be confusing. Let me ask you a question though: How often do you feel motivated? Seriously. How often do you allow motivation to determine your workflow and what would your business look like if your success wasn’t determined by whether you felt motivated or not? This is another key reason why discipline equals freedom. Discipline allows you to work hard long after the motivation to do so runs out. Imagine the amount of time you would save by being disciplined instead of trying to find things to keep you motivated. You can afford to let motivation run out, but you can’t afford to lose your discipline.
Find out what’s driving your real estate businessHave you ever fallen asleep on a long car trip? You doze off while Steve is driving and when you wake up he is sitting right next to you in the back seat. “Who’s driving this thing?!” Obviously someone is driving, but for that brief moment of terror and confusion you’re not sure if the next few moments will be your last. This example is silly, but it’s an unfortunate picture of the common real estate agent. You HAVE to know what’s driving your business! Whether that’s taking self-inventory, getting some kind of coaching, or both it is essential to know the factors contributing to your success. From there it’s time to step on the gas and stay consistent in doing the things that will propel your business forward. Just don’t fall asleep at the wheel!
Outline of this great episodeOur sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)
Are you struggling to stay disciplined as a real estate agent? I won’t lie to you friend, remaining disciplined is NOT easy. The majority of our struggle is wrapped up in the lie we’ve told ourselves that discipline is a bad word. It’s not! Actually, the more I think about it the more I have come to realize that self-discipline and self-love are the same things. Today I want to tackle the negative vibe around the word discipline and show you how vital it is in loving yourself and growing your real estate business.
It’s time to eliminate the stigma around staying disciplinedParents who love their kids will discipline their kids. It’s a fact we can’t avoid because we know without our direction they will not reach their full potential. Even if that means making them do things that they don’t want to do in the moment. I hate to break it to you realtors, but we are no different. If you want to achieve your desired level of growth you are going to have to stay disciplined. This isn’t some crazy perfectionist manifesto. It’s a call to love yourself by doing the things necessary to reach your full potential as a real estate agent. Let me help you break of your limiting beliefs around discipline so you can begin to love yourself consistently.
Figure out the barriers that are holding you backSelf-awareness is the key to success. I didn’t come up with that, but I’ll preach it all day long. Allowing something to hold you back simply because you are not aware of it is a poor excuse for falling short of your goals. It is vital that you identify the barriers that are holding you back and stay disciplined in doing the things necessary to break through them. This is why I always pair clarity with consistency. Knowing really is half the battle. You can’t love yourself properly if you are not willing to discover the things that are hurting you and your real estate business.
Consistently making the right choices is the key to growth“What in the world does salad dressing have to do with growing my real estate business?” Everything, my friend. Everything. My personal weight loss journey has taught me that even the smallest compromise can stall success. Like putting too much salad dressing on a salad, a lack of consistency in your decision making can derail your progress and prevent you from reaching your goals. Learning how to make the right choices on a day to day, hour to hour, and minute by minute basis is the key to understanding why staying disciplined is loving yourself. This episode is designed to show you how even the smallest of decisions can have the greatest impact on your real estate business.
Stop indulging in bad decisionsSome of you might believe there is no harm in letting off the gas every now and then. You may even believe compromise is a healthy reward for consistency. Well, it’s not. It’s a recipe for mediocrity. Think about it this way: If self-love is consistently making the right choices in order to achieve your goals then why would occasionally making bad decisions be good for you? Loving yourself is being willing to do what is necessary in order to grow your business. It’s making the phone calls you need to make. It’s putting in the work even when it’s inconvenient. I understand that you may not even know where to start. Let me give you the resources to stay consistent and do even the difficult things well.
Outline of this great episodeOur sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)
Do you have what it takes to reach your real estate goals? Almost every agent I know has an idea of what success looks like for them. I’m sure that even as you read this you are picturing what it would look like to reach that eagerly desired place. So what’s holding you back? Seriously. If I had to take a guess it would be that you are believing lies about yourself and your business that are keeping you from achieving your true potential. Limiting beliefs are putting a ceiling on your profits and growth. NOW is the time to take a hard look in the mirror and break out of the common mold! Let me help you eliminate the limits on your real estate goals.
Stop making discipline a bad wordIf I were to tell you that the path to reaching all of your real estate goals is an easy one I would be lying to you. It’s not. However, that path is far from an impossible path to walk. It just takes discipline. Yeah, I said it. You have to begin making good decisions for yourself and your business consistently without indulging in distractions or taking the easy way out. I know how difficult that can be. My personal weight loss journey has taught me that making the right choices daily is difficult, but it’s also critical to my success. This is true for you too! Stop making discipline a bad word and start doing what is necessary to get your business healthy and growing.
Know you’re heading in the right directionIt’s easy to get lost in the vast world of real estate marketing strategies. Like I’ve said before, the problem with having so many different approaches available is that most of them work on a limited basis. You can end up functioning more like a scattered shotgun when you need to be a laser-focused sniper rifle. Targeting the right tactics is what will get you to your real estate goals. You will never have to guess if you’re headed in the right direction if you use your three pillars to develop a clear plan. Let me show you how to go from being lost to establishing a legacy with your real estate business.
Stop letting what you can’t see limit youIt’s CRAZY to me how many new or stuck agents are not interested in coaching. I get wanting to figure things out for yourself, but friends, let’s work smarter and not harder. An outside perspective can be a game changer in developing an effective strategy as well as providing the accountability needed to stick to it. This has never been more clear to me than in my own journey to lose weight and get healthy. For the first time ever, I have someone coaching me and that has given me the skills I need to not only get results but also stay successful. This is why I do what I do. I rarely have an agent come to me with a flawless business plan. There are always a few blind spots that I can help them correct in order to get to the next level. Today I’m going to help you see some of the things you’ve been missing so that nothing will hold you back from achieving your real estate goals.
Don’t stop fighting to be an uncommon real estate agent“Neil, no one is doing the things you’re telling us to do.” I hear that all the time. It’s easy to get discouraged when you are working twice as hard as the agent next to you. Here’s the thing: While they might be working to build today, you are working to build tomorrow. Having a clear plan, working off of a three-pillar system, and remaining consistent are all things that build a legacy and not just a paycheck. Eighty percent of real estate agents drop out of this business and that is the last thing I want for you. Not only that, but I want you to thrive in the real estate business and not just survive. That will only happen if you commit yourself to being an uncommon real estate agent for the long haul. But you’re not alone! I’m here to help.
Outline of this great episodeOur sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
Real estate success is something every agent wants and few actually achieve. Most realtors are either just starting out and nowhere near where they want to be or they’ve been at the same place for a while and can’t seem to reach the next level. In any case, they feel stuck and don’t know how to move forward. The absolute WORST thing you can do is to keep doing the same things that got you stuck in the first place. It’s time for a shakeup! Let me help you break out of the habits that are holding you back so you can find the success you were meant to achieve.
Real estate success for 2019 starts NOW“Let’s get together after the first of the year” is a response I wish I never had to hear again. Sadly, I know that it will be used to put off the steps necessary to achieve real estate success time and time again. It might as well be the stuck agent’s mantra. I get it. The holidays are a crazy time and it’s easier to start something new on January one than it is to do so while drowning in a sea of grandma’s sweet potato casserole. But can I suggest something to you? How you end this year is how you are going to start 2019. Wouldn’t you rather hit the ground running? Don’t let the end of the year keep you from your new beginning. Let me give you the tools to make 2019 your best year ever.
Clutter is keeping you from success in your real estate businessLife as a new real estate agent can be pretty overwhelming. There is so much to do and so many avenues you can take to grow your business. The problem is most of them work. I know that doesn’t sound like a problem, but hear me out. Most strategies will grant you some level of success. However, a few clients here and there isn’t the kind of success you set out to achieve. If you’re doing too much of EVERYTHING then you are doing NOTHING well. Stop cluttering your life with all of the wrong things and start going after the three pillars that will actually grow your business. Your sphere of influence, chase, and attraction pillars will help you get the kind of success you’re looking for and I’m the guy to help you master them.
Limiting beliefs are limiting your success in real estateEven experienced agents need to clear out the clutter and focus on what’s important. The struggle for someone who has been in this business for a while is that the clutter isn’t on your calendar. The clutter is in your mind. The experience of a past failure creates the foundation for lies that will do nothing but hold you back. Telling yourself that a strategy doesn’t work just because you tried it once is a quick way to limit your success. Did you spend enough time? Did you execute your plan effectively? These are all questions an outside perspective can help you answer honestly. That’s where I come in. Let me help you tear down the limiting beliefs that are holding you back from the next level of real estate success.
Complacency is killing your potentialLes Brown once said that the richest places in the world are graveyards because of all of the unreached potential they contain. That statement is especially true for complacent real estate agents. Too many agents I know reach a point where their results start to outweigh their efforts and they get comfortable. They decide to ride that wave of easy business off into the sunset. I beg you my friend, resist that urge! If you let off the gas now you are missing the opportunity to grow personally and bless other people as a leader. Through clarity and consistency, you have an opportunity to make an impact and achieve true real estate success. Start living like few people are willing to live so you can do the things few people will get to do.
Outline of this great episodeOur sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)
Do you have what it takes to be an uncommon real estate agent? No seriously, do you? SO many real estate agents are common because they just do what everyone else does. That’s why eighty percent of agents leave this business and only one percent are successful. Honestly, that makes me angry. Stop being okay with being okay! Today is the day my friend. I want to help you break out of the common herd mentality and start becoming an uncommon real estate agent.
Without a clear and predictable business plan you are going to drownI’ve had the privilege of teaching numerous agents how to be uncommon and watched as they experienced a business breakthrough. The reason? I was able to help them get a clear plan for their business that implemented systems which created predictability. “But Neil, how could you possibly create predictability in real estate?” I can hear you asking that question all the way from Wisconsin. Of course, there are things in this business that are unpredictable. Inspections can cause delays and financing can fall short. I get it. I’m a real estate agent too after all. But there are ways of setting expectations and coaching your clients where even the craziest of situations can have a process. Stop figuring it out as you go along and let me help you become uncommon.
You are burning out because you don’t have boundaries?If I’ve heard it once I’ve heard it a thousand times: “I will take time off when I can.” The only thing that promises is that you will almost NEVER have a day off. The reality is you NEED boundaries in your life. My line in the sand is that Sundays are for church, family, and that’s IT. If that sounds crazy to you it’s probably because you are operating out of fear and scarcity and not abundance. Stop assuming your clients will reject you for prioritizing family and rest. Almost none of them will! If anyone does, you probably don’t want to work with them anyway. In my experience, your clients will respect you for having boundaries and see you as the real deal because you are an uncommon real estate agent.
How you handle your taxes will tell you if you are an uncommon real estate agent“Neil, EVERYONE is doing it.” I know. I did it for a long time too. I, like you, scrambled from April till June hoping my closings during those months would help me break even on my taxes. I don’t even want to think what would have happened if something fell through. You shouldn't either! Start planning ahead for tax season by factoring your losses, expenses, and taxes into your actual profits. Use a monthly budget to pay for everything as you go and stop budgeting with guesses and prayers at the end of your fiscal year. That’s what common agents do. You want to be an uncommon real estate agent, right? Thought so.
Your success will only reach the level that your fear allowsThe number one reason someone says no to my Bootcamp or coaching is the fear of success. I can’t tell you the number of real estate agents I’ve interviewed who tell me they are afraid to go to the next level because “It might actually work.” They are afraid that they won’t be able to handle the workload that success might bring or any potential failure after the fact. I have one thing to say to that: STOP. Stop letting fear define your future. Stop letting what might happen keep you from what should happen. No one sets out to be a common real estate agent, but so many let fear take them out from the beginning. That doesn’t have to be your story and I want to help you write your story. Let me show you how to conquer the fear of success and be an uncommon real estate agent.
Outline of this great episodeOur sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)
I recently had a coaching student ask me about making a growth Investment. He said, “Neil, if you had $10,000 to invest in your business where would you put it?” This is a great question! Most people, my coaching student included, would think to put that money into their attraction pillar. After all, isn’t that what will grow your business? You BET it can! But if you are a new or a stuck real estate agent that is NOT where you should be putting your money. Today I want to show you the best areas to make a growth investment for your real estate business.
Strengthen the heart of your businessI always say that attraction pillars are like recess in elementary school. Who doesn’t love recess? There is a lot of fun to be had. However, that fun can steal valuable time and money you just don’t have as a new or stuck real estate agent. What you need to invest in is your chase, which honestly, is the heart of our business. An effective chase will generate solid leads and actual revenue that you can use to build your team and reinvest back into your business. Don’t know where to start? Don’t worry! I’m going to give you all the ways you can stop wasting time and start making growth investments.
Avoid the attraction identity crisisSo many well-meaning agents find themselves trying to BE other successful realtors because they think that will make them successful. Even I have tried to replicate the magic of the people I admire. Adopting certain habits and even strategies of thriving realtors can be helpful. This is why I do coaching in the first place! But if you spend all of your energy and resources trying to copy the latest attraction sensation you are missing out on your greatest growth investment: YOU. Being yourself and working within your own skillset will save you a TON of time and keep you from letting your attraction become a distraction. So just be you! Because you my friend, are awesome.
You need a clear growth investment gameplanAre you a new agent who doesn’t have a clue where to start? Or have you been at this real estate thing for a while and you just feel stuck? It’s likely that you don’t have a clear gameplan and I want to help. Bootcamp is starting up soon and it is designed to declutter your strategy and create a tailored approach to how you should be running your business. Let me help you create consistency in your approach and your revenue stream through six weeks of live teaching and an hour of Q and A each session. Join me to learn the things that have allowed me to make quality growth investments in my business. Sign up for the next Bootcamp!
It’s time to go deeperAfter great feedback from the Onion Juice Facebook group, I discovered that there is a desire from a lot of you to go deeper. You don’t just want to listen to good ideas, you want to learn how to do the things I talk about on this podcast. Of course, Bootcamp is one way you can do that, but it can only go so far. There is a whole world of other content you need to know and I want to teach you. I’m about to launch a paid Facebook group that will offer monthly e-courses based on the needs of the group. Learn about what YOU want to learn about! Short of one-on-one coaching this will be the most tailored experience I’ve ever offered. Make a serious growth investment in yourself and sign up for this group before it starts.
Outline of this great episode[0:35] What would you do with $10,000 to make a growth investment?
[1:16] A successful attraction pillar does not always mean revenue
[6:47] The best investment to grow your real estate business
[10:45] Don’t let your attraction create an identity crisis
[13:54] 3 ways you can invest in the growth of your business
Our sponsors:
You can find my personal real estate coaching websitehere
And connect with me on ANY of the following social channels. I LOVE social!
And finally, if you would be so kind - leave a rating and review for the Onion Juice podcast on Apple Podcasts (formerly iTunes)
“Neil, my real estate business has slowed down, what do I do?” Just this week, I have heard from 3-4 agents who feel defeated, and are noticing that the real estate rollercoaster has started to bring some extreme, unexpected dips. I know a few of you are terrified of this, so today I want to encourage you, and give you some rock-solid tips to avoid the extreme dips.
Go back 90 daysNinety days ago, something happened to cause this unexpected dip you are experiencing right now. At the end of July, you may have taken a vacation, settled into your summer routine, did a few less open houses, or skipped your newsletter because you were in the middle of closing 3-4 deals. Things may have been crazy busy, so you let a few things slide off your plate. Now your plate is empty, and you are hungry. Before blaming the market, take a hard look at the last 90 days, they have a direct effect in the present.
Are you working the three-pillar system?If you are experiencing an extreme dip, it’s probably because you have not been working within your three-pillar system. Are you chasing every day, does your sphere of influence know you care about them? Are you attracting business? These things are not just random, one-time strategies. These three things make up your entire plan, and most of them (with the exception of the attraction pillar) must be done every single day. That’s where a clear plan comes in. It will work, but only if you do.
Extreme dips can be prevented when you are consistentI know that the market is not always going to be on an uphill climb. You will experience lots of ups and downs, but extreme dips can be prevented when you are consistent. You NEED to get a clear plan, remove the shiny object syndrome, and declutter your business. You have heard that “casting more nets” is an option, but you can’t pay attention to all of the nets, especially when you are closing multiple deals at the same time. This is why the three pillars are so powerful.
Keep your foot on the pedal even when you are busyHow do you keep your foot on the petal, even when you are busy? This requires a plan that will almost run itself. This is also why you need a coach. Working in your strengths is not just about your personality, it’s also about leveraging the strengths already around you. I can teach you how to do that. The goal is to make your business extremely predictable! Let’s talk about how you are positioned, and how I can help you avoid the real estate rollercoaster!
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