Sign Up for the ChatGPT Masterclass: https://aidrivenmarketer.com/course

In this AI marketing podcast episode, Dan Sanchez dives into ChatGPT's new browser, Atlas, and explains why it's a total game-changer for marketers who work across multiple browser tabs and apps. He explores three practical ways this integration supercharges your marketing workflow: micro context, page context, and workflow context. Dan also walks through real-world examples using LinkedIn, Google Docs, and landing pages to demonstrate how Atlas eliminates context switching and keeps AI right where you need it.

• Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella
• High Level (My all in one marketing platform) - https://danchez.com/highlevel
• Zencastr (Best AI podcast tool) - https://danchez.com/podtools
• n8n (my favorite AI automation tool) - https://danchez.com/n8n

• ChatGPT's Atlas Browser - https://openai.com/index/introducing-chatgpt-atlas/
• aidrivenpodcast.com - https://aidrivenpodcast.com

• 00:00 - Why Atlas is a breakthrough for real-time AI in marketing
• 01:15 - Introducing the three contexts: micro, page, and workflow
• 02:00 - Micro context example: improving LinkedIn post hooks with AI
• 04:30 - Page context example: co-writing and editing in Google Docs
• 06:45 - Shopping with ChatGPT: Real-time support and product evaluation
• 08:00 - Workflow context: Applying content from multiple sources into one project
• 10:40 - Security caveats and warnings about agent mode and prompt injection

Sign Up for the ChatGPT Masterclass - https://aidrivenmarketer.com/course

In this AI marketing podcast episode, Dan Sanchez dives into the five essential mindset shifts marketers need to adopt to fully leverage AI. He explains how success with AI isn't just about prompts, but about rethinking how we approach intelligence, collaboration, and productivity in an AI-assisted world.

• Tella - https://danchez.com/tella
• High Level - https://danchez.com/highlevel
• Zencastr - https://danchez.com/podtools
• n8n - https://danchez.com/n8n

• 00:00 – Why it’s about how you think, not what you type
• 00:49 – Mindset Shift 1: Thinking alone → Thinking with a co-intelligence
• 02:52 – Mindset Shift 2: Copying prompts → Practicing prompting
• 05:13 – Mindset Shift 3: Google searching → Discovering with AI
• 06:57 – Mindset Shift 4: Directing AI → Dialoguing with AI
• 08:39 – Mindset Shift 5: Fear of replacement → Amplifying your expertise

In this AI marketing podcast episode, Dan Sanchez walks through three transformative upgrades that anyone can make to their free ChatGPT account to dramatically increase output quality.

• Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella
• High Level (My all-in-one marketing platform) - https://danchez.com/highlevel
• Zencastr (Best AI podcast tool) - https://danchez.com/podtools
• n8n (My favorite AI automation tool) - https://danchez.com/n8n

Memory Map Prompt:
I want you to understand me on a foundational level, gathering information that would be helpful across a broad range of future interactions and topics.

Start by reviewing what you already know about me, if anything, and then build on that by asking questions that go beyond my current needs or immediate tasks. Focus on learning about my core values, preferences, long-term goals, and unique personal and professional characteristics. Your goal is to ask about things that, once known, will help you understand my perspective, decision-making style, and motivations in any context.

Prioritize questions that would help you provide relevant and personalized support across multiple areas of life, not just immediate requests. Think about who I am holistically and ask what would help you serve me well over time.

• 00:00 - Intro: Why most users miss out on ChatGPT's real potential
• 00:34 - Upgrade #1: Settings and custom instructions walkthrough
• 02:00 - Personality Customization: How to make ChatGPT push back and be more helpful
• 03:00 - About You Setup: Personalizing for better alignment with your work style
• 05:00 - Upgrade #2: How to activate and leverage ChatGPT's long-term memory
• 07:00 - Memory Map Prompt: The exact prompt to supercharge ChatGPT’s contextual understanding
• 10:00 - Upgrade #3: Using Projects to compartmentalize and focus ChatGPT conversations

In this AI marketing podcast episode, Dan Sanchez and his brother Travis unpack the seismic shift in web browsing with the launch of ChatGPT's new browser, Atlas. They explore how AI-native browsers like Atlas, Comet (Perplexity), and Gemini (Google) are reshaping how marketers interact with web apps, manage tasks, and extract insights—right from the browser. Dan predicts the beginning of a new "AI browser war" that could transform marketing workflows forever.

• Tella - https://danchez.com/tella
• High Level - https://danchez.com/highlevel
• Zencastr - https://danchez.com/podtools
• n8n - https://danchez.com/n8n

• ChatGPT Atlas - https://openai.com/index/introducing-chatgpt-atlas/
• Comet (Perplexity AI) - https://www.perplexity.ai/grow/comet
• Gemini in Chrome - https://gemini.google/overview/gemini-in-chrome/
• Claude's Mac App & Memory Update - https://claude.ai
• Aiden Bai Viral Post - https://x.com/aidenybai/status/1980707211677757546
• AI Marketing Industry Report 2025 - https://www.socialmediaexaminer.com/ai-marketing-industry-report-2025/

• 0:00 - Atlas AI browser launch & browser war prediction
• 1:19 - First impressions of Atlas (and rainbow spinning logos)
• 2:50 - Fear of falling behind and staying tech-savvy
• 4:51 - AI browser access changes marketing workflows
• 6:29 - Agent mode security risks and prompt injection dangers
• 8:09 - Real use cases for agents in marketing tasks
• 9:29 - Atlas access vs company data security policies
• 11:16 - Comet & Gemini: AI browser competitors
• 13:02 - UI/UX comparison between Atlas, Comet, and Gemini
• 15:01 - AI becomes an integrated co-pilot in the browser
• 19:13 - Claude's update overshadowed
• 20:22 - Sponsor: High Level automations update
• 21:18 - Everyday AI: Project management and finance form breakdowns
• 31:35 - Memory and cross-app access in Atlas
• 32:46 - Poll: Most marketers have used AI less than a year
• 36:07 - Viral Post: "Sus" post by Aiden Bai and privacy myth
• 38:29 - OpenAI as the "Patriots" of AI

In this AI marketing podcast episode, Dan Sanchez dives into why the new ChatGPT Atlas web browser is a game changer for marketers. He explains how having ChatGPT baked directly into your workflow eliminates friction, enabling instant access to AI tools across your browser tabs. Dan shares real examples of how Atlas enhances his productivity, research, and content optimization—all without leaving the current tab.

• Tella (AI screen recording app I record all my solo episodes with) - https://danchez.com/tella
• High Level (My all in one marketing platform) - https://danchez.com/highlevel
• Zencastr (Best AI podcast tool) - https://danchez.com/podtools
• n8n (my favorite AI automation tool) - https://danchez.com/n8n

• LinkedIn Guide From Trust Insights AI - https://www.trustinsights.ai/insights/whitepapers/the-unofficial-linkedin-algorithm-guide-for-marketers/
• LinkedIn Post From Christopher Penn - https://www.linkedin.com/posts/cspenn_ai-generativeai-genai-activity-7376779057780244480-3gCJ/

• 00:00 - Introduction to ChatGPT Atlas and first impressions
• 00:34 - The shift from tab-switching to AI integration
• 01:16 - Using Atlas to rediscover LinkedIn posts via memory and browsing history
• 02:05 - ChatGPT as a real-time assistant while researching
• 02:45 - Personalized takeaways from a 67-page LinkedIn algorithm PDF
• 03:30 - Making profile updates directly with AI insights
• 05:00 - Why embedding ChatGPT in your browser workflow matters
• 06:15 - Live example of line-by-line editing using ChatGPT within a post
• 07:00 - Final thoughts on ChatGPT Atlas as a daily marketing tool

In this AI marketing podcast episode, Dan Sanchez breaks down the 2025 State of AI Marketing report, unpack the latest ChatGPT updates including the new Agent Builder and Apps feature, and revisit the buzz around Sora 2. They also share how AI is fueling their day-to-day projects, from t-shirt designs to Disney trip planning. Get practical, marketer-centric insights on leveraging AI right now.

• Tella - https://danchez.com/tella
• High Level - https://danchez.com/highlevel
• Zencastr - https://danchez.com/podtools
• n8n - https://danchez.com/n8n

• 2025 State of AI Marketing Industry Report - https://www.socialmediaexaminer.com/ai-marketing-industry-report-2025/
• AI Explored YouTube Channel: https://www.youtube.com/@AIExaminer/videos
• Solo Podcast Challenge: https://solopodcastchallenge.com/
• LinkedIn Poll: Top AI Marketing Activities - https://www.linkedin.com/posts/digitalmarketingdan_what-are-your-top-3-activity-7384579264198746112-B-4J?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA
• Viral Post on ChatGPT Slash Commands - https://www.linkedin.com/feed/update/urn:li:activity:7384207674411905024/?commentUrn=urn%3Ali%3Acomment%3A(activity%3A7384207674411905024%2C7384332660170653696)&dashCommentUrn=urn%3Ali%3Afsd_comment%3A(7384332660170653696%2Curn%3Ali%3Aactivity%3A7384207674411905024)&dashReplyUrn=urn%3Ali%3Afsd_comment%3A(7384336057531752449%2Curn%3Ali%3Aactivity%3A7384207674411905024)&replyUrn=urn%3Ali%3Acomment%3A(activity%3A7384207674411905024%2C7384336057531752449)#

• 00:00 – Quick Zencastr tip for fixing Spotify feed errors
• 02:00 – High Level’s major UI upgrade for landing pages
• 04:15 – Highlights from the 2025 State of AI Marketing Industry Report
• 09:30 – ChatGPT’s new Agent Builder and Apps features explained
• 13:00 – Where is Sora 2 now, two weeks later?
• 16:00 – Everyday AI: t-shirt mockups, Disney planning, and more
• 19:45 – What marketers are actually doing with AI (based on LinkedIn poll)
• 23:00 – Viral LinkedIn post: Does ChatGPT support slash commands?

In this   AI marketing podcast episode, Dan Sanchez and his brother Travis unpack Sora 2’s splashy launch, why ChatGPT’s social-first spin matters, and what the rising tide of AI video means for marketers. We also hit OpenAI’s new in-chat shopping with Shopify/Etsy, and Anthropic’s Claude 4.5—plus the real-world ways we used AI this week.

• Tella (AI screen recording app I record all my solo episodes with) — https://danchez.com/tella

• High Level (My all in one marketing platform) — https://danchez.com/highlevel

• Zencastr (Best AI podcast tool) — https://danchez.com/podtools

• n8n (my favorite AI automation tool) — https://danchez.com/n8n

• Sora 2 app by ChatGPT — (Apple App Store)

• ChatGPT — https://chat.openai.com/

• Google’s VO3 (video model) — (Google Labs announcement)

• HeyGen (talking‑head video) — https://www.heygen.com/

• Anthropic Claude 4.5 (Sonnet) — https://www.anthropic.com/

• High Level — https://danchez.com/highlevel

• AI Automation Vault (snapshots/campaigns) — https://aiautomationvault.com/

• Solo Podcast Challenge — https://solopodcastchallenge.com/

• U.S. Navy body‑fat formula (calculator reference) — (general reference)

• 00:00 – 05:30 — Sora 2 launches: why it’s topping the App Store, how it compares to VO3, and the audio realism that’s blowing minds.

• 05:30 – 09:30 — Watermarks, quality trade‑offs, and what’s usable for marketing right now.

• 09:30 – 14:30 — Sora as a social platform: capturing likeness/voice, consent controls, 10‑second clips, and early growth tactics.

• 14:30 – 18:30 — Marketers as directors: storytelling, continuity limits today, and what “good” looks like beyond shiny visuals.

• 18:30 – 20:10 — Moderation/IP: why Pikachu took over (briefly), takedowns, and how brand protections will evolve.

• 20:10 – 23:40 — In‑chat shopping via ChatGPT + Shopify/Etsy: what AIO/AEO means for e‑commerce and brand demand.

• 23:40 – 25:10 — Claude 4.5 Sonnet drops (then gets overshadowed): coding, data work, and writing strengths.

• 25:10 – 26:30 — Sponsor: High Level — cloning campaigns, snapshots, and a 30‑day look at Dan’s AI campaigns.

• 26:30 – 33:40 — Everyday AI: watermark removal ethics, Bible‑study context with AI, ad‑script drafting, and the Navy body‑fat method.

• 33:40 – 40:40 — Poll results on AI video in 2026, why early AI‑video experiments will mint new marketing careers, and the Pikachu mash‑ups.

In this AI marketing podcast episode, Dan Sanchez and his brother Travis break down why creative AI has crossed the line from novelty to production-grade. From Suno’s jaw‑dropping V5 music model and Gamma’s new automation API, to Kling 2.5 Turbo finally nailing tricky motion in video, we explore what’s now practical for marketers—and how to put it to work this week.

• Tella (AI screen recording app I record all my solo episodes with) – https://danchez.com/tella
• High Level (My all in one marketing platform) – https://danchez.com/highlevel
• Zencastr (Best AI podcast tool) – https://danchez.com/podtools
• n8n (my favorite AI automation tool) – https://danchez.com/n8n

Resources Mentioned

• • Suno V5 (AI music) – https://suno.com/
• • Gamma (presentations, docs, sites & carousels + API) – https://gamma.app/
• • Kling 2.5 Turbo video model doing gymnastics – https://x.com/venturetwins/status/1970563820478439546
• LinkedIn Poll: “Which AI App Are You Using?” – https://www.linkedin.com/posts/digitalmarketingdan_danchez-activity-7376587845643448320-PoLd?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAJq6gwB_q7tbdFevQk2MATQbXLntrfkInA
• Viral Post Example (AI-made B2B theme-park ride bit) – https://www.linkedin.com/feed/update/urn:li:activity:7376240736020856832/

• 00:00 – Creative AI is now production‑ready: why it matters for marketers.
• 00:55 – Suno V5 breakthrough: near‑indistinguishable vocals, tighter prompts, and stem splitting for editable tracks.
• 04:20 – Jingles & bumpers: short‑form audio constraints, what V5 fixes and what’s still hard.
• 07:36 – Gamma levels up: solid decks/carousels; 10:06–10:59 API automation via Zapier/Make for hands‑off social carousels.
• 11:59 – “Vibe coding” landing pages vs. templated site builders; where Gamma shines (carousels) vs. where to hand-code.
• 12:59 – Kling 2.5 Turbo nails tricky motion (gymnastics/diving): video is crossing into reliable production territory.
• 16:34 – Sponsor: HighLevel—why $100/mo replaces a stack (and the free fallback: Google Sheets + Sendfox).
• 17:37 – Everyday AI: Travis’s dream‑journal interpretations; Dan ships a 5‑part audio series in ~1 hour with NotebookLM & Gemini; Travis’s coffee‑cart business analysis with ChatGPT voice.
• 24:19 – Poll results: ChatGPT leads but declining; Claude/Gemini gaining; thoughts on Copilot wrappers.
• 28:50 – Viral post pick: clever AI‑generated B2B ride concept; the niche‑content future.

In this AI marketing podcast episode, Dan Sanchez and his brother Travis argue we’ve hit the fall‑2025 tipping point: AI use has crossed into the early majority. They unpack what 700M weekly ChatGPT users and one‑third of U.S. adults using AI means for marketers, why SEO as we know it is on a two‑year clock, how buying and learning behaviors are shifting to AI‑guided journeys, and the practical ways they’re using AI this week—from homeschool voice chats to rapid live show builds. 

• Tella (AI screen recording app I record all my solo episodes with) — https://danchez.com/tella

• High Level (My all in one marketing platform) — https://danchez.com/highlevel

• Zencastr (Best AI podcast tool) — https://danchez.com/podtools

• n8n (my favorite AI automation tool) — https://danchez.com/n8n

• AI Use is Way Up — ChatGPT is reportedly at ~700M weekly active users (context shared in show). Facebook reached a similar milestone around 2011.

• ⅓ of American adults use AI several times a week — Ethan Mollick (X) https://x.com/emollick/status/1968418031123501452

• AI progress well ahead of expectations — Ethan Mollick (X) https://x.com/emollick/status/1962859757674344823

• ChatGPT5 update: choose thinking duration — OpenAI (X) https://x.com/OpenAI/status/1968395215536042241

• Dan’s LinkedIn (live stream sign‑up) — https://www.linkedin.com/in/digitalmarketingdan/

• “Ship Happens” live build (AI‑Driven Marketer YouTube) — https://www.youtube.com/@AIDrivenMarketer

• Social Media Examiner — AI Explored — https://www.youtube.com/@AIExploredSME

• Higgsfield AI (video creation/editing) — https://www.higgsfield.ai/

• 00:00–05:25 — The Tipping Point: 700M weekly ChatGPT users; ~1/3 of U.S. adults using AI; international adoption anecdotes.

• 05:26–09:59 — Ahead of Expectations: AI progress outpacing early forecasts; practical reliability vs. Google; why adoption is accelerating.

• 10:00–14:25 — SEO’s Two‑Year Clock & Ads in AI: Why search‑dependent marketers must diversify; inevitability of ads in AI interfaces and consumer backlash.

• 14:26–19:25 — Behavior Shifts: AI‑guided purchasing and B2B vendor research; learning moves from articles/videos to AI coaching; rise of personal brands for trust.

• 19:26–23:59 — GPT‑5 Controls + Live Streaming: Choosing standard vs. extended thinking modes; Dan’s "Ship Happens" live build and sponsor tie‑in.

• 24:00–29:59 — Everyday AI: Homeschool voice‑mode Q&A; naming prompts that force wordplay; quick self‑triage stories; poll on reasoning‑model usage.

• 29:55–35:21 — Viral Clip & Creative Future: Higgsfield AI’s scene control (outfits, props, cars) and why media skepticism matters.

• 35:21–36:03 — Wrap: Buckle up—ride the wave, don’t get crushed; continuous learning mindset.

Try out High Level for free for 30 Days: https://danchez.com/highlevel

In this AI marketing podcast episode, Dan Sanchez teams up with his brother Travis to bust, validate, and nuance 16 of the most common AI myths marketers keep hearing. From “AI will replace marketers” to “Google will penalize AI content,” they unpack where the truth lives, where the hype misleads, and how to apply practical judgment on small teams.

• Tella (AI screen recording app I record all my solo episodes with) — https://danchez.com/tella

• High Level (My all‑in‑one marketing platform) — https://danchez.com/highlevel

• Zencastr (Best AI podcast tool) — https://danchez.com/podtools

• n8n (my favorite AI automation tool) — https://danchez.com/n8n

• Character.AI — https://character.ai/

• Ethan Mollick, “Co‑Intelligence” — https://www.co-intelligence.com/

• Ray‑Ban Meta smart glasses — https://www.meta.com/smart-glasses/

• Apple Intelligence — https://www.apple.com/apple-intelligence/

• AI Fundamentals course — https://danchez.com/courses

• 00:01–05:15 — Myth #1: “AI will replace marketers and take jobs.” Where the crunch is (copywriters, entry‑level dev), how teams are adapting, and why human judgment still matters.

• 05:15–11:07 — Myths #2–3: Authenticity & creativity. How AI content can be authentic when sourced from real voices; what “creative” means in practice; live human moments still win.

• 11:12–14:27 — Myths #4–5: Accessibility & complexity. Small teams can adopt AI cheaply; most use cases are simple—automation + variables is where it gets technical.

• 14:55–17:24 — Myth #6: “You need perfectly clean, huge datasets.” Busted. Practical example: using just a few form fields + smart prompting for hyper‑personalized emails.

• 17:28–22:56 — Myth #7: “AI is a magic wand.” Not quite. Jarvis is the goalpost—assist, coordinate, and reason across tools; lots of nuance in real‑world execution.

• 22:56–25:19 — Myth #8: “AI is a passing fad.” Busted. Steady capability gains, broad incentives to advance, with possible constraints (energy, environment).

• 31:12–38:07 — Myth #11: “AI makes marketing impersonal.” Paradox: hyper‑personalized content vs. enduring trust in real humans; why personal brands rise.

• 41:32–44:01 — Myth #14: “AI content hurts SEO.” Dan’s year‑long test: quality, originality, and authority drive rankings—not whether AI drafted the words.