This week on ABR, we are thrilled to welcome James Lawrence, famously known as the Iron Cowboy. He is a remarkable figure in the world of endurance sports, renowned for his astounding achievements and relentless spirit that inspires many. In our discussion, we delve deep into his extraordinary journey, exploring his world records and the essence of motivational speaking, all while redefining the concept of what is deemed impossible.

James Lawrence has etched his name in the annals of endurance sports history with his incredible challenge of completing 50 Ironman distance triathlons across 50 states in just 50 days. This monumental achievement not only showcases his physical prowess but also his mental fortitude and unwavering discipline. His record-breaking journey is a testament to the power of motivation and the human spirit's capacity to overcome seemingly insurmountable challenges.

Moreover, James's most recent feat of completing 100 Ironman distance triathlons in 100 consecutive days has captured the attention and admiration of endurance athletes and motivational seekers alike. This incredible accomplishment demonstrates his commitment to pushing boundaries and inspiring others to pursue their dreams, no matter how unattainable they may seem.

Join us as we explore James Lawrence's philosophies on motivation, discipline, and the pursuit of excellence. His story is not just about physical endurance but also about cultivating a mindset that embraces challenges, promotes resilience, and ultimately leads to personal transformation. This episode promises to be an enlightening conversation that will ignite your motivation and reinforce the idea that with discipline and determination, anything is possible.

une in to discover how James has redefined impossible and learn how you can apply his principles to your own life!
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James "Iron Cowboy" Lawerence


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