When you’re confronted with a difficult business decision, it’s not uncommon to later wonder whether you made the right choice. Wouldn’t it be great if you had a decision-making shortcut—one that minimized the worry and uncertainty—that you could rely on to reveal the best course of action? In this Silver Dollar episode, we talk about a recent business decision we made and what led us to our final answer. We believe our process is one that will help you the next time you’re faced with a tough call.

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0:00     Introduction

0:57     Assessing the situation

2:52     Be led by your goals

5:42     Benefit to our audience

6:46     New podcast format

8:03     Rethinking content creation

10:03   Luke’s motivation for change

11:18   Act. Track. Pivot.

14:40     Action Item

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