We love talking strategy here on the pod but I also know how important mindset and energy is in the execution of said strategy. In fact, I experienced a little mindset spiral of my own just last month. Since then, we’ve added an extra $52,737 in new sales and it’s thanks to two simple steps that I’m constantly coming back to (and reflecting to clients). Keeping these two steps in mind ensures we continue to be the best strategists we can be.

In this episode, I cover:

• The first thing we do to move any client (or ourselves!) through a mindset spiral (hint: it’s all about the undefined centre in human design baby!)
• The second thing we do and how it leads to being a curious and WAY more effective strategist
• How to “diagnose” what’s not working in your business so you can get faster at finding solutions and adapt more nimbly to shifts in the market 

EXPLORE MORE:

The free 👇🏽

>>>BUILT FOR SCALE: A roadmap to go from $50k to multi-6 figures (without burning out, breaking your brain or adding even *more* products or problems to your business)

In this super actionable 60 minute FREE and on demand masterclass, you’ll get the same 3-step framework I use to create a multi-6 figure pathway for my clients to ensure their success is scalable, sustainable and stunningly profitable.

• Watch it now

The paid 👇🏽

>>> NEON: our high touch coaching experience where we personalise your strategy to scale to multiple 6 figures. Over the course of 6 or 12 months (your choice), we will review your business model, product suite and sales and marketing strategies and support you with a strategy to scale that is personalised to your strengths and your lifestyle goals.

PLUS, our quarterly 1:1s are running until March 18 so that means the multiple 6 figure strategy we’ll start creating as soon as you join NEON can be fleshed out and refined in an even deeper way in that 1:1 call.

• Join us here
• Book an exploration call  

 You can be the highest sales converter around but if you don’t have a pipeline of potential clients to sell to, you’re basically just watering a garden that has no plants! Want the recipes for a predictable and lucrative business? You need an ongoing audience growth strategy, a solid sales process (which I covered in last week's ep), a highly-compelling message and of course - a great offer!

In this episode I cover:

• 3 ways to grow your audience and a breakdown of our audience growth strategy
• The myth that creating predictability for online business owners and service providers is hard
• Success thoughts to help you create your own incredible audience growth strategy

LINKS:

• Episode 184: $30k in new sales. While on holiday. Here’s how
• Episode 191: The worst sales advice I’ve heard
• Conversion Framework
• Built for Scale

There’s some sales advice out there that really grinds my gears. One such piece of advice is to do everything you can to AVOID actually connecting with potential clients during the sales process. It’s the “how hands off can I get?” mentality. In my business, I’ve taken the exact opposite approach and created a sales process that is efficient, personalised and lucrative and it has been the BIGGEST needle-mover in my business, both in terms of conversions AND retention of aligned clients. Not surprisingly, these are the two biggest correlators to strong monthly recurring revenue.

In this episode I cover:

• Why having a highly-personalised sales process is needed more now than ever
• 3 ways to personalise your sales process for more conversions and retention
• The sales activities I commit to every week to create consistent sales in my business

LINKS:

• The Conversion Framework: Set solid foundations for consistent sales (without having to show up to sell every single day!)

In this FREE masterclass, I’ll share a simple 3 step framework I use for our clients to create foundations in their business for consistent conversions now and over the long term.

Perfect if you’re desiring to create consistent $5k months!

Watch FREE and on demand here

• Built For Scale: A roadmap to go from $50k to multi-6 figures (without burning out, breaking your brain or adding even more products or problems to your business).

In this 65 minute masterclass, you’ll get the proven 3 step framework I use to create a multi-6 figure pathway for my clients so their success is scalable, sustainable + stunningly profitable

Perfect if you’re already at $5k-$10k months and desiring to scale to multi-6 figures spaciously + sustainably.

Watch free and on demand here

• VISIBLY YOU: Our 3 step visibility process will ignite your visibility + fuel your profitability. Get this coveted resource for just $37 PLUS a 30 min BONUS COACHING CALL with me where I’ll review your strategy and provide feedback on your messaging, shop front + sales funnel. Get it here.

See our “behind the scenes Looms” as discussed in the podcast episode:

• Constantly Converting
• NEON

When we try to fit our multidimensional experience into a super specific niche, we end up squeezing all our offers into that niche, too. Trouble is, the messaging for those offers then sounds the same (because it's gotta fit under the niche, right?). Your offers end up cannibalising one another because people don’t know which offer to choose (and as we know, a confused mind never buys!). That means, you’re leaving $$$ on the table!

In this episode I cover:

• What it means to “un-niche” and why my unique approach is probably the permission slip you’ve been craving
• How crafting an “offer story” can take your launch from meh to record-breaking
• Where you can find my fave messaging formula to position your program with the confidence and gusto you know it deserves 

LINKS:

• Watch the Conversion Framework here
• Watch Built for Scale here

My investment portfolio contains a solid mix of core strategies that are predictable and basically “set and forget”, alongside higher risk (and higher reward opportunity) investments, like that one stock of mine that’s up almost 35% right now! But if all of my portfolio were high risk and shit were to hit the fan, I’d be in trouble… your business is no different. 

In this episode, I cover:

• What my core and satellite investment strategy has to do with my business strategy and why I have the flexibility to play around with new things
• What predictable, “set and forget” strategies look like in my business and how it helps me test more high growth strategies
• A secret surprise announcement… 

LINKS:

• Watch the Conversion Framework here
• Watch Built for Scale here
• Purchase Visibly You for $37 

 I’m a hardcore business strategist and I’m usually one of the first people to try something new. AND, I recognised many years ago that giving someone a strategy - *without* them having an understanding of their own strengths and how to apply them to their business - was not going to create the sustainable multiple 6 & 7 figure success they craved.

Join me in this episode as I discuss:

• What a million dollar annual turnover revealed I was missing in my business, and the steps I took to change it all
• Why it’s crucial to focus on strategy AND your personal strengths and the results I wouldn’t have been able to create had I not applied both
• The personalised strategy I designed that helped me create a micro offer and an evergreen sales and delivery business as well all of my business content

LINKS:

• Invest in NEON here
• Watch our free and on demand training Built For Scale

“Jazze helped me cut through all the clutter I’d created in my business and realign with the parts that I LOVE. I’m now working to my strengths, taking into account my energy type according to my natal chart and human design and I have honestly never experienced this kind of lightness in my business before. The sheer clarity of it all!”

Join me as I interview our beautiful NEON client, Elaine, and discuss:

• The FIRST step we took to simplify and instantly add ROI on her efforts (that most entrepreneurs miss)
• How being a Projector influenced the strategies we implemented and the necessary identity shift to work smarter - not harder 
• Why it’s 1000% possible to keep converting clients and quantum leap your monthly income while still building (or re-building) important business foundations 

LINKS:

• Invest in NEON here
• Watch our free and on demand training Built For Scale
• Find Elaine here
• Book a session with Elaine here

When industry experts are still talking about paying to be in their energy, meanwhile, I’m over here watching and observing shifts in buyer behaviour, adapting my business model, gathering data and experience and then delivering those lessons and data to my clients (oh and adding an extra $80K in revenue 💰)

In this episode I cover:

• How shifts in buyer behaviour are NOT outside of your control and how you can continue to convert clients consistently 
• Why the low ticket offer has been such a great way to connect with our audience as well as ascend a lot of these clients into our other offers 
• The strategy, thought process and execution behind the offer that added an extra $80k to our revenue

LINKS:

• DM me “PRODUCT SUITE” on Instagram if you’d like me to teach a masterclass or provide a free download on successfully executing another offer in your product suite
• Purchase our low ticket offer Visibly You here
• Watch our free and on demand training to create your roadmap to multiple 6 figures

I recently received a beautiful message from a client who said she admires how well I manage my relationship with social media. She added that she loves the “recaps” I do if I’ve been offline for a while. The truth is, this hasn’t always been the case. At times, I’ve had a pretty unhealthy relationship with my socials and there have been some key mindset and strategic shifts that have had to occur to improve this aspect of my business (and more than halved the time I actually spend on social in the process). In this episode I cover:

• The #1 belief that changed the way I relate to my business and social media
• How my undefined centres in human design affect my relationship to social media
• The strategy shifts I made (and you can, too) that helped me disconnect from socials more and still be able to convert clients (and spoiler - if your business is reliant on social media to make sales then ask yourself whether that is sustainable!)

LINKS:

• Find out more about Neon
• Built For Scale

During our company’s Christmas / New Year break, we received over $30k in sales. I know I sound like a broken record on this, but the purchasing cycle of our buyers has changed significantly in the past two years. It means we need to be on the front foot to shorten that cycle by nurturing potential clients over a longer time period.

In this episode, I share:

• The mindset shift I needed to commit to in order to build foundations that could open up receiving a large amount of sales while offline
• Why having clarity on where you’re sending people is incredibly important for consistent conversions and I share the deeper strategy behind my ‘calls to action’ 
• How to set things up to receive more sales even when you’re offline

LINKS:

• Built for Scale
• Ready to smash 6-figures? (Without selling your soul, losing your sleep or sacrificing what's important) Find out more about Neon here.