Having the right team of people alongside you is fundamental to the success of your business. From the very beginning of Swift Ventures, I’ve been intentional and strategic about who I have supporting me, both in the business and at home now that I’m a mama.
I've been really fortunate to have a team who have been with me for a number of years - something I value very highly. As the business has evolved, the structure of my team has shifted so today I’m sharing my exact team as a 7 figure mastermind model business.
I’m a big fan of keeping my team as lean as possible and the business as automated and systemised as possible so that I can spend the majority of my time doing what I love - coaching and creating.
I’ve always run my business this way so whether you’re bringing in 50k or 150k months, you could absolutely use the same structure in your business.
Behind the Scenes
At the heart of my business is Nivek, my business manager and co-coach for the Scalable Freedom Mastermind. Nivek has been an integral part of Swift Ventures for six amazing years and has come alongside as a contractor for very intentional reasons.
A lot of people ask me why I have a contractor in such a key role and the reason is because Nivek thrives in her role as a business owner and entrepreneur. It shapes the way she thinks about my business and also the way she thinks about our client's businesses in her role of co-coach. The main factor here is that I found the right person for the role.
Another key person on the team is Tammy, our brilliant customer service manager and marketing assistant. Tammy joined us just before my maternity leave and her efficiency and dedication to handling our support inbox and virtual assistance are unparalleled, making her a pivotal member of our lean team.
Outsourcing
Beyond the core team, our operations are significantly bolstered by outsourcing to professionals like Jacqui Naunton and her design team at White Deer, who have been with us for nearly four years, bringing grace and consistency to our design needs.
We also have our accountant Diana Todd along with the bookkeeping expertise of Susannah Piek at Santosha and of course our podcast producers, Bamby Media.
Coaching
Client support is front and centre, with Niv extending her support as an incredible co-coach. We also have Tahryn, a marketing strategist and messaging maven, who adds immense value with her copywriting expertise. I am so fortunate to have this incredible longterm team that supports Swift Ventures in the most amazing way.
Late last year, I formed a strategic partnership with Jane Day from Webonize so that all my Scalable Freedom Mastermind clients gain access to her Abundant Ads Academy membership. This provides incredible value to my mastermind clients in addition to my legacy clients in the Inner Circle.
Home Front Support
On the home front, I have Lauren, my wonderful nanny who is with Sunnie two days a week plus my mum supporting one day each week. My husband Chay also has one day a week with Sunnie and although he doesn’t have a direct role in Swift Ventures, he is a key part of my advisory board, being an expert around all things leadership, strategy, marketing, and sales.
I also have my coach, Lacey, who I personally have worked with for the last six years. Lacey is not only a key advisor in the business with her incredible strategic guidance but has also been an incredible personal support and mentor to me over the years.
Having team members who've journeyed with me for the long haul is no accident. It's rooted in a leadership style where mutual respect and support are paramount. By prioritising the needs of my team—be it through financial incentives, growth opportunities, or leadership mentoring—my business fosters a nurturing environment conducive to longevity and excellence. I've always treated my team as co-collaborators where people can take ownership of parts of the business as though it’s their own.
The Lean Team Advantage
Keeping our team lean isn’t just strategic; it's about ensuring our business remains nimble. By automating processes and retaining a selective team, we maintain high profitability and focus on coaching and creating—areas I truly love. A lean team also allows us to pivot really easily, giving me the opportunity to do things like taking maternity leave like I did last year.
So, no matter where you’re at with your team right now, I hope this sneak peek into behind-the-scenes of Swift Ventures has inspired you to think about how you might like to structure your team moving forward.
LINKS
Resources mentioned: FREE Masterclass
DM me the word "Mastermind" on Instagram to find out about the Scalable Freedom Mastermind
The FREE Mastermind Launch Playbook
Connect with Ellie:
Website: https://www.ellieswift.com/
Instagram: @elliehswift
Facebook Group: www.facebook.com/groups/shineonsocialellieswift/