Diversifying your income and creating passive income is something we hear a lot about in the creative world. The best place to start is by creating alternative streams of income for your business and personal life. In today's episode, Lissa Chandler joins us to share how she is balancing service-based work with product sales, tackling SEO, and dealing with the impacts on her business post-pandemic. The conversation covers the realities behind passive income and the importance of aligning business efforts with different seasons of life.

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Find it Quickly:

(0:24) Meet Lisa Chandler

(1:21) Lisa's Journey into Photography

(3:07) The Birth of Opal in June

(5:10) Expanding the Business: Dress Rentals and More

(8:00) Balancing Services and Products

(12:04) Navigating Business Challenges

(13:56) Exploring New Ventures

(15:54) Selling on Etsy

(19:20) Marketing Strategies for Photography Business

(20:28) Referral Marketing and Its Alternatives

(24:06) Challenges in the Evolving Photography Industry

(25:19) The Reality of Passive Income

(28:43) Balancing Business and Personal Life

(31:36) Starting a Podcast

Mentioned in this Episode

Creating Offers that Generate Consistent Revenue (Beyond Services: Expanding Your Offer Suite) with Brittany McBean

Connect with Lissa

Website: lissachandler.com

Podcast: yourphotographermom.com

Merch Shop: etsy.com/shop/OpalandJuneShop

Dress Rentals: opalandjuneshop.com