On this week in sales we’ll be looking at: 

* If Amazon are going to take over B2B sales* Salesforce on it’s cloud 3.0 strategy 

And much more!

Advertisers: Now’s The Time To Reconnect With Consumers Through First-Party Data

Reality is setting in for advertisers as we draw closer to a cookieless world, with Google removing third-party cookies and its recent news that it doesn’t intend to build alternatives for individual tracking.

https://www.forbes.com/sites/forbescommunicationscouncil/2021/04/14/advertisers-nows-the-time-to-reconnect-with-consumers-through-first-party-data/

Chorus.ai’s Conversation Intelligence Platform Receives North America Customer Value Leadership Award from Frost & Sullivan 

Chorus recently released Momentum Insights, a first-of-its-kind, feature suite that enables users to monitor every interaction in a client relationship.

* Understand the Relationships that Drive Revenue.* Forecast with Confidence. * Pinpoint Actionable Opportunities. * Conduct Smarter Pipeline Reviews

Amazon Could See Big Growth in B2B Sales, Analyst Says

Post estimates that the global addressable market for business-to-business e-commerce is $5.7 trillion in 2025, and expects Amazon’s share to be 1.5%, at $83 billion, leaving substantial upside potential.

https://www.barrons.com/articles/amazon-could-see-big-growth-in-b2b-sales-analyst-says-51617031891

$ 44.17 Billion Growth Expected in the Global SaaS Customer Relationship Management (CRM) Market 2021-2025 – Report

* 14.1% growth in 2021 alone* 52% total growth will come from North America 

https://www.technavio.com/report/saas-customer-relationship-management-crm-market-industry-analysis?utm_source=prnewswire&utm_medium=pressrelease&utm_campaign=new_bw3_v7.1_rfs1_wk15_002&utm_content=IRTNTR70471

Salesforce lays out its Cloud 3.0 strategy

A series of new features designed to support organizations of all sizes as they settle into a more permanent, digital-first work world.

* A new architecture called Hyperforce, which enables all of its services to be deployed quickly in any public cloud.* Acquire Slack for $27.7 billion, which bring people together in a seamless manner to help business get done in the future.* Salesforce’s Meetings video meeting management system, which sits on top of any video call provider.* Salesforce has created is Pipeline Inspection, a data and analytics tool that uses AI “to tap into the deals that matter most for selling”* GDPR Compliant

https://www.techrepublic.com/article/salesforce-lays-out-its-cloud-3-0-strategy/

New tech Start-up “Touch” ready to save salespeople half a billion hours of wasted time each year

according to research by Freshworks salespeople waste a combined 516 million hours naviga...