If I had the opportunity to go back in time and change ONE thing about how I was growing my business -- I wish I would have put more time and effort into understanding the power behind SEO. For so long I put off learning about it because -- well -- it just felt like a really daunting subject. I didn't understand how it worked, and I didn't fully understand how much I was missing out on by putting it on the backburner.

As much as I love social media and hanging out there -- I've realized more and more as time goes on that it's not the most effective marketing strategy. Yes my people hang out there, but it's just not going to provide the same kind of return on investment that my website will. 

In today's episode I'm getting SUPER down to the details of SEO with our guest host, Victoria Rayburn. She's going to walk you through FIVE things that you can do right now that will help you get started on your journey to optimize your business's SEO on Google.

If you're anything like me and have felt overwhelmed by SEO, I highly encourage you to listen in to today's episode and also snag Victoria's free guides and resources below for some additional clarity and information on how to get started! Let's break this down into simple steps and help you get started on your new marketing strategy!

Links from the episode:
Snag Victoria's free guide to help you with keyword research
Join the waitlist for her upcoming SEO course
Visit her website
Listen to the Priority Pursuit podcast
Connect on Instagram

P.S. If you haven't yet left a review for the podcast, I'd be honored if you took a few minutes to write one up for Apple Podcasts!

P.P.S. I have a new fun quiz I'd love for you to take! In just 3 minutes you can find out what kind of entrepreneur you are & if you have what it takes to create wild success in your business!

Ways we can work together: 

• << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
• << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community & learn how to rank on Google search ✍🏻
• Leave a review on Apple Podcasts 🎙

Planning on repurposing more of your content but don't know where to start? Or you’re struggling with recycling and expanding your content's reach?

In today's episode, we're chatting with Beth Hackmann, an experienced copywriter who helps creatives scale their businesses through powerful, personality-packed copywriting. According to Beth, creating and publishing content is not a "one and done" sort of thing. You've spent a lot of time and energy creating a piece of content, it only makes sense that you get as much mileage from it as you possibly can.

Tune in to hear Beth go through tips that are guaranteed to help you get the most out of your content repurposing efforts. She digs deeper into content repurposing, from idea management to choosing the right platform for your repurposed content and so much more!

Episode Outline:
Introduction  00:59
Getting to Know Beth Hackman 04:45
Beth's Entrepreneurial Journey 05:48
Tips For Business Owners Struggling with Copy 08:15
How to Get Better Results at the Things You Struggle With 11:36 
The Benefits of Having a Consistent Brand Voice 13:40
Creative Ways to Repurpose Your Content 17:09
Idea Management: What It Is and How to Do It 24:07
Why You Need to Hang Out Where Your Ideal Client Spends Time Online 27:30
Choosing the Right Social Media Platforms For Your Business 33:06
Are You Having Fun in Your Business? 37:40
Lessons Learned From Beth's Entrepreneurial Journey 41:51
Parting Thoughts 44:57

Links and Resources:
Bethscopycorner.com
Connect with Beth Via Instagram
Groove coworking app

If you haven't yet left a review for the podcast, I'd be honored if you took a few minutes to write one up for Apple Podcasts!

P.S. I have a new fun quiz I'd love for you to take! In just 3 minutes you can find out what kind of entrepreneur you are & if you have what it takes to create wild success in your business!

Ways we can work together: 

• << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
• << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community & learn how to rank on Google search ✍🏻
• Leave a review on Apple Podcasts 🎙

Magnetic brands are created from the inside out -- Kat

As business owners, we are the face of our business and in today's episode we're talking with Kat Elizabeth about how we can create an authentic brand strategy and track the metrics that matter to build a wildly successful brand.

This episode is for the business owner that is ready to build a brand that is magnetic to your ideal clients & that feels aligned with your goals.

Some of the key things we chat through today:
- Tracking your metrics (the right ones!) to help you see just how much you've achieved
- How, as business owners, we often track metrics in a backwards way
- Defining your inner & outer magnetism
- Getting comfortable and talking about your brand more confidently with others
and so much more!

Links from the episode:
- The 90 Day Year
- Visit Kat's website & take her magnetic brand quiz
- Connect with Kat on Instagram

If you haven't yet left a review for the podcast, I'd be honored if you took a few minutes to write one up for Apple Podcasts!

P.S. I have a new fun quiz I'd love for you to take! In just 3 minutes you can find out what kind of entrepreneur you are & if you have what it takes to create wild success in your business!

Ways we can work together: 

• << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
• << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community & learn how to rank on Google search ✍🏻
• Leave a review on Apple Podcasts 🎙

Have you been putting off your really big goals and projects?! If so there's a sneaky chance that perfectionism could be part of the reason why. In today's episode we're talking through all of the different ways that perfectionism can sneak into your goals and unconsciously hold you back from taking action. Some of the things we're chatting through are:

• How sometimes the things we're MOST excited about implementing are the things we put off the longest (let's talk through why we do this!)
• We fall into the idea that in the future we'll have "more time" to work on our big projects and ideas
• Sometimes the reason why we aren't taking action is because we aren't 100% clear on the exact steps on how to move forward

If you're in a season where you have big projects and goals  that you're working on OR if you feel like you've been putting off some big projects, I'm excited to dive into this conversation with you today!

If you have a business owner friend that would benefit from today's episode, I'd love for you to take a screenshot of this episode and send it to them in a DM or text message -- let's help each other remember to take action and make big moves in our business!

Here are the links from today's episode:

• Looking for the entrepreneur personality quiz (+ exclusive access to my most requested FREE workshop, Planning for Profit?!) Click here to access the quiz & workshop!
  
  
• Leave a review on Apple Podcasts (Help other business owners find the podcast too 🙋‍♀️)
  
  
• Connect with me on Instagram (I'd love to hear your takeaways from the episode 🥳)

Ways we can work together: 

• << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
• << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community & learn how to rank on Google search ✍🏻
• Leave a review on Apple Podcasts 🎙

Have you ever felt overwhelmed thinking you should be running ads for your business?! One of the most frequent questions I see for new business owners is wondering WHEN is the right time to start running ads for your business??

In today's episode we're chatting with Cheyenne Skye (of Cheyenne + Co. Media) - a boutique paid ads agency that helps brands scale through innovative advertising campaigns. Inside today's episode we're getting clear one WHEN is the best time to start thinking about ads, how you can implement a budget-friendly approach and we're also diving into the differences between Facebook & IG when it comes to running ads.

Whether you're just starting out and exploring the idea of ads, or if you've run some ads and not seen the return you were expecting -- you'll want to listen in to this episode!

Links from the episode:
Jen Sincero's book - You Are a Badass At Making Money
Chris Harder's Podcast
Denise Duffield Thomas money mindset books

Connect with Cheyenne:
Visit her website
Connect with her on Facebook

P.S.
If you haven't yet left a review for the podcast, I'd be honored if you took a few minutes to write one up for Apple Podcasts!

P.P.S. I have a new fun quiz I'd love for you to take! In just 3 minutes you can find out what kind of entrepreneur you are & if you have what it takes to create wild success in your business!

Ways we can work together: 

• << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
• << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community & learn how to rank on Google search ✍🏻
• Leave a review on Apple Podcasts 🎙

When was the last time you celebrated your actions instead of just focusing on the outcome those actions produced?! If you're anything like me, I (honestly) forget to do this as often as I should. It's so easy to get caught up in the outcomes, the metrics, the end goal that we FORGET that there's a HUMAN behind the scenes putting in a TON of work (hint; that human is you!)

In today's episode I'm sharing 4 *super* practical tips to help you not only set the systems in place that you need to track your progress, but also how we can continue to change our habits and our mindset around how we think about our goals!

If you have a business owner friend that would benefit from today's episode, I'd love for you to take a screenshot of this episode and send it to them in a DM or text message! Let's help each other remember just how INCREDIBLE of a job we're doing!

Here are the links from today's episode:

• Looking for the entrepreneur personality quiz (+ exclusive access to my most requested FREE workshop, Planning for Profit?!) Click here to access the quiz & workshop!
  
  
• Leave a review on Apple Podcasts (Help other business owners find the podcast too 🙋‍♀️)
  
  
• Connect with me on Instagram (I'd love to hear your takeaways from the episode 🥳)

Ways we can work together: 

• << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
• << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community & learn how to rank on Google search ✍🏻
• Leave a review on Apple Podcasts 🎙

As business owners, one of the biggest roadblocks that we face on a day to day basis is our mindset. How we think about ourselves, our capabilities, our values, our purpose.... all of these things blended together start to create a story that we believe about ourselves! In this episode today I'm chatting with Ben Hartley, founder of Style & Story wedding photography and host of the Six Figure Photography Podcast.

Today we're chatting through how we can, as business owners, commit to keep showing up for ourselves (both in our personal lives as well as in our business).  Some of our topics that we're chatting about include:

• Not letting our stories mean something about us
• Keeping standards high and expectations low to build discipline
• Who are you going to be in this stage of your life and business?
• ... and more!

I'm excited for you to listen in and to create a game plan for how you can show up as the business owner that you DREAM of being!

Links from the episode:
Listen to Ben's podcast, The Six Figure Photographer
Join his free mastermind (you can also text the word "JOIN" to (614) 714-1644

If you haven't yet left a review for the podcast, I'd be honored if you took a few minutes to write one up for Apple Podcasts!

P.S. I have a new fun quiz I'd love for you to take! In just 3 minutes you can find out what kind of entrepreneur you are & if you have what it takes to create wild success in your business!

Ways we can work together: 

• << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
• << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community & learn how to rank on Google search ✍🏻
• Leave a review on Apple Podcasts 🎙

Do you ever feel like you're always jumping from one passion or business idea to the next?! I used to be so sure that eventually I'd find that one "thing" -- the "thing" that I'm meant to do -- the "thing" that would propel me forward in my business...until I realized, I have a variety of "things" that I'm passionate about -- and that's OKAY!

Today's episode is for my fellow multi-passionate entrepreneurs Those of us that are constantly inspired by new business ventures/projects and ideas. Today's episode is your reminder that it's okay to be inspired and passionate about lots of different parts of your life and business!

Here are the links from today's episode:

• Looking for a stress-free, easy and affordable way to keep track of your books?
  Try bench.co and get one month of bookkeeping for free!
  
  
• Leave a review on Apple Podcasts (Help other business owners find the podcast too 🙋‍♀️)
  
  
• Connect with me on Instagram (I'd love to hear your takeaways from the episode 🥳)

Ways we can work together: 

• << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
• << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community & learn how to rank on Google search ✍🏻
• Leave a review on Apple Podcasts 🎙

Having a strategic & consistent Pinterest strategy can truly TRANSFORM your business! In today's episode with Jen Vazquez, we're not only diving into the Top Pinterest Trends in 2022 that you need to be successful, but she's also sharing ALL of her strategies and tips on how to make yourself STAND OUT on the platform and build a thriving business and client base!

You know how much I love pulling back the curtains and taking complicated-feeling-systems and making them feel doable and fun -- and that's EXACTLY what we're doing in this conversation today! 🥳

Jen Vazquez is known by many as the Pinterest Queen. She left her job as a sales and marketing director for a fortune 500 company and started her wedding and branding photography business in 2009. She used Pinterest to grow her photography business and now, spends her time helping other service-based female entrepreneurs go from overwhelmed to an easy streamlined marketing strategy with her signature Pinterest + Repurposing Method.

Here are the links from today's episode:

Looking for a stress-free, easy and affordable way to keep track of your books?
Try bench.co and get one month of bookkeeping for free!

Connect with Jen Vazquez:

• Find her on Pinterest, Instagram & Youtube
• Join her free masterclass all about Pinterest Keyword Research

P.S. If you love listening in, I'd SO appreciate if you left a review on Apple Podcasts! 🎙

• Leave a review on Apple Podcasts (Help other business owners find the podcast too 🙋‍♀️)
  
  
• Connect with me on Instagram (I'd love to hear your takeaways from the episode 🥳)

Ways we can work together: 

• << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
• << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community & learn how to rank on Google search ✍🏻
• Leave a review on Apple Podcasts 🎙

In today's episode we're switching things up a little bit! I know a lot of my listeners are photographers who are CRUSHING IT in their business -- BUT I also know I have a lot of listeners that aren't photographers -- and that would benefit from some tips on how to get beautiful, bright branded photos at home!

Because of that, I wanted to share this special episode for you and put my 'photographer expert' hat on for the day.  Today I'm diving into 5 tips to help you take beautiful, branded photos at home (on your cell phone - no fancy equipment required!) We're chatting through things like how to get beautiful bright natural light, finding open shade, good times of day to do your indoor branding session and MORE!

I'm excited for you to dive in and to hear your takeaways from your next at-home shoot! 📸

Here are the links from today's episode:

COACHING: I've opened up (2) 1:1 coaching spots starting this summer! Click here to learn more about my 1:1 coaching program.

BRANDING SESSIONS: I work with businesses and brands from all over! Ready to book your own branding session? Click here to learn more about branding shoots.

Want to learn more tips for how to take professional branding photos at home?! Download my free guide here!

P.S. If you love listening in, I'd SO appreciate if you left a review on Apple Podcasts! 🎙

• Leave a review on Apple Podcasts (Help other business owners find the podcast too 🙋‍♀️)
  
  
• Connect with me on Instagram (I'd love to hear your takeaways from the episode 🥳)

Ways we can work together: 

• << Website Design for Therapists >> Create a website so strong that clients are sold on working with you as soon as they find you!
• << SEO Strategy for Therapists >> Have your website rank on Google and AI search for your therapy services.

I'D LOVE TO CONNECT WITH YOU!

• Say hello on Instagram 👋
• Join the email community & learn how to rank on Google search ✍🏻
• Leave a review on Apple Podcasts 🎙