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Welcome to the Busi-ness Podcast!
In this week’s episode, I speak with Amy Liu, founder and CEO of clean beauty brand, Tower 28 Beauty. Whilst growing up, Amy had suffered with severe eczema and struggled to find products that worked for her. After several years working in the beauty industry, Amy set out to create products that worked for her and launched Tower 28 Beauty.
We spoke about entering a highly saturated marketplace and the issues surrounding regulations in the beauty industry. We discussed building a brand around inclusivity and whether her founder journey had been influenced by stereotypes and the glorification of entrepreneurship. Amy also spoke candidly about creating a product for everyone and the fear of becoming a fad.
Hosted on Acast. See acast.com/privacy for more information.
By Emily Austen5
55 ratings
Welcome to the Busi-ness Podcast!
In this week’s episode, I speak with Amy Liu, founder and CEO of clean beauty brand, Tower 28 Beauty. Whilst growing up, Amy had suffered with severe eczema and struggled to find products that worked for her. After several years working in the beauty industry, Amy set out to create products that worked for her and launched Tower 28 Beauty.
We spoke about entering a highly saturated marketplace and the issues surrounding regulations in the beauty industry. We discussed building a brand around inclusivity and whether her founder journey had been influenced by stereotypes and the glorification of entrepreneurship. Amy also spoke candidly about creating a product for everyone and the fear of becoming a fad.
Hosted on Acast. See acast.com/privacy for more information.

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