A Productive Conversation

Anders Indset Talks About The Viking Code and High-Performance Culture


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In this episode of A Productive Conversation, I sit down with Anders Indset, the renowned business philosopher and author of The Viking Code: The Art and Science of Norwegian Success. Known for his profound insights into leadership and technology, Anders shares a compelling exploration of how modern Vikings channel timeless values like collectivism and creativity to achieve high-performance outcomes.

We dive into what makes Norwegian success so unique, why micro-ambitions are key to long-term achievements, and how balancing timely and timeless approaches can transform both personal and professional growth. Anders’ expertise in bridging philosophy and leadership offers a refreshing take on thriving in a fast-paced, tech-driven world.

Key Discussion Points

  • What modern Viking culture teaches us about collectivism and creativity.
  • The role of micro-ambitions in achieving long-term success.
  • How values like "tugnad" (effort for others) are deeply embedded in Norwegian culture.
  • The interplay between finite and infinite games in life and business.
  • The dangers of prioritizing timely distractions over timeless principles.
  • Anders’ perspective on AI’s potential to foster depth in our lives.

  • Anders’ insights are both timely and timeless, offering listeners tools to rethink their approach to leadership, progress, and collective well-being. I know you'll enjoy this productive conversation.

    Links Worth Exploring

    • Connect with Anders: Website | LinkedIn | X/Twitter | Instagram | Facebook
    • Get the book we discuss: The Viking Code: The Art and Science of Norwegian Success
    • Get Anders' other book that he mentions: The Quantum Economy - Saving the Mensch with Humanistic Capitalism
    • Get James P. Carse's book: Finite and Infinite Games
    • Get the book I mention: Time and The Art of Living by Robert Grudin
    • Another reading recommendation: Amusing Ourselves to Death: Public Discourse in the Age of Show Business
    • Check out The Singularity Paradox
    • Read this: Law of Jante, a Scandinavian Code of Conduct
    • Watch This is Pop: Click here and choose the episode "Stockholm Syndrome"
    • Related Conversation: Episode 420: Daniel Coyle talks about The Culture Playbook
    • Related Blog Post: The 3 Cs: How They Impact Your To Do List

    • Thanks to all of the sponsors of this episode. You can find all of the sponsors you heard me mention on this episode on our Podcast Sponsors page.

      Want to support the podcast? Beyond checking out our sponsors, you can subscribe to the show wherever you listen to podcasts. You can subscribe on Spotify and also on Apple Podcasts. Not using either of those to get your podcasts? Just click on this link and then paste the podcast feed into your podcast app of choice.

      Thanks again for listening to A Productive Conversation. See you later.

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      A Productive ConversationBy Mike Vardy

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