In this episode of the Art Marketing Podcast, host Patrick sits down with talented artist Lindy Severns, who shares her inspiring journey of thriving as a professional artist in remote West Texas. Despite the challenges of limited resources and a fluctuating economy, Lindy achieved remarkable success, selling over six figures of her art last year. Discover how she navigates the art world, balances gallery representation with direct sales, and leverages digital marketing strategies to connect with her audience. Tune in for valuable insights on building a sustainable art business and the importance of consistency in marketing. (00:00) Introduction

(02:00) Lindy's Background

(06:00) Transition from Flying to Full-Time Art

(10:00) Life in an RV & Remote Art Business

(14:00) Selling Over Six Figures in Art

(17:00) Artistic Style & Inspirations

(21:00) Big Break & Recognition

(24:00) Selling Art Through Multiple Channels

(27:00) Evolution of Pricing Strategy

(30:00) The Importance of a Pricing Range

(33:00) Selling a $18,500 Painting

(36:00) The Power of Demand

(39:00) Gallery Relationships & Direct Sales

(42:00) Marketing Strategy & Consistency

(45:00) Art Storefronts & Game Plan

(48:00) Final Thoughts & Closing Remarks

Lindy's Website

https://www.lindycseverns.com/

 

Lindy's Instagram

https://www.instagram.com/bigbendartist

 

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