Building relationships with your audience, thriving as a content creator in a crowded market, and adapting to AI with Stephanie Woodin from Raptive.

Welcome to episode 540 of The Food Blogger Pro Podcast! This is the first episode of Can’t Be Automated: A Raptive Series on Scaling, Standing Out, and Staying Human. To kick-off the series, Bjork interviews Stephanie Woodin from Raptive.

Authenticity, AI, and Audience Connection

This week, we’re joined by Stephanie Woodin to pull back the curtain on her brand-new podcast with Raptive, Ctrl+Alt+Ask, and dive into the fast-changing world of the creator economy.

Stephanie has spent years working with top creators at Raptive, and now, as the host of Ctrl+Alt+Ask, she’s taking calls from creators to talk about everything from burnout and branding to revenue strategies, AI, SEO, and more. She’s the perfect person to chat with Bjork about the unique challenges creators face today.

In this episode, Bjork and Stephanie unpack what it takes to thrive as a content creator in a crowded space, how AI is reshaping the industry, and practical ways to grow and connect with your audience.

Three episode takeaways:

• Authenticity is key to standing out —Stephanie shares how standing out today means showing up as your real, relatable self. Authenticity is key to building trust, positioning yourself as an expert, and staying ahead of AI-generated content.
• Building relationships with your audience is crucial — Success isn’t just about great content, it’s about connection. Stephanie explains how treating your audience like real people (because they are!) can transform your brand and build long-term loyalty.
• How AI is transforming content creation and brand deals — Stephanie breaks down how AI is shifting the way brands work with creators — and why being the “face” behind your blog or business matters more than ever.

Resources:

• Raptive
• Ctrl+Alt+Ask
• Search Quality Rater Guidelines: An Overview
• 424: The Future of Content Creation (and Protection) in a World of AI with Paul Bannister from Raptive
• 410: AI, Third-Party Cookies, and Changes in Video Advertising Standards with Paul Bannister from Raptive
• 352: How to Optimize Your Ad Revenue with Paul Bannister and Courtney Kahn from AdThrive
• Inspired Taste
• Email Stephanie at Ctrl+Alt+Ask
• Join the Food Blogger Pro Podcast Facebook Group

Thank you to our sponsors!

This episode is sponsored by Raptive.

Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.

If you have any comments, questions, or suggestions for interviews, be sure to email them to [email protected].

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.