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What you will learn What the new Google update is all about What kinds of pop up technologies will and will not be affected by the update 3 ways to live in the post mobile pop up era In this episode Gael & Mark discuss Google’s new anti opt in pop up update, what it …

#42 The Google Opt in Pop Up Update – What it Means For You & What To Do Next Read More »

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What you will learn How the Amazon associates program works Which niches & keywords work better for Amazon earnings The best way to link to Amazon for click through & conversions How to take advantage of the holiday season to make bank Wether you should use native ads, the amastore and other tools Amazon puts …

#41 Tips & Tricks To Make More Money With The Amazon Associates Program (and how to avoid the Ban Hammer) Read More »

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What you will learn What is the #1 mistake other people make when hiring designers? Start from scratch. New site, basic WP theme. Where do you start – hire vs service 99 designs? Lifecycle of design needs Best place to hire designers? Best practice for hiring process? Testing/Interviewing/portfolio? What to look for? What to avoid? …

#40 – How to Be Successful At Graphic Design Outsourcing Read More »

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What you will learn Why most sites are not well optimized to make money from mobile users How to make ads work on mobile How to screen affiliate offers for mobile users Using different types of opt ins for mobile Optimizing mobile for speed, design and layout Most site owners have under optimized mobile revenue …

#39 – 7 Things You Should Do To Maximize Your Mobile Traffic Revenue Read More »

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What you will learn How we use display ads on our sites to generate consistent and reliable extra income Which networks to use Trips and tricks to optimize your display ads for extra revenue Display ads are often met with mixed opinions by marketers. But the truth is that the can provide a consistent income …

#38 – How to Generate Extra Income on Autopilot Using Display Ads Read More »

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What you will learn Which mission critical tasks you should be outsourcing Where to find reliable and affordable people to outsource to How NOT to outsource important tasks (learn from our mistakes!) How to work with and train your team Many of us were sold on the idea that we could outsource our entire business …

#37 – The 5 Things You Need To Outsource ASAP To Scale Your Site Up Read More »

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What you will learn Why Ripping an entire site off is a bad idea and what to do instead How to deal with someone who copies your website How to inspire yourself from the competition without being a blatant clone The things you can and you can’t copy from other websites Personal stories on how …

#36 – Copycats: How to Deal With Them & How To Reverse Engineer Without Being a Clone (Perrin & Gael) Read More »

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What you will learn How to get cheap and engaged traffic with Facebook retargeting When to start Facebook retargeting on your site Our step by step process for launching retargeting How to expand retargeting with lookalike audiences to grow cold traffic Facebook retargeting is in it’s golden phase right now. Still relatively undiscovered and therefore …

#35 – Facebook Retargeting For Growth And Profit Read More »

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What you will learn How and why fake personas are used as the face of websites The ethics of using a fake persona Why you might want to consider a fake person for your site How to create a believable fake persona What to avoid when creating a fake persona Fake personas are a fairly …

#34 – Is It Ok To Use A Fake Persona As The Face Of Your Site? Read More »

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What you will learn The one mistake most other people make when choosing a WordPress Theme (plus how to avoid it) What to look for when theme shopping Which themes to avoid Our recommended WordPress Themes Everyone who starts a website will quickly come across this problem. Which WordPress theme should you use? In today’s …

#33 – Which is The Best WordPress Theme For Your Authority Site? Read More »