Badass Basic Bitch

Be a Critical Consumer: Unraveling the Impact of Mom Influencers with Jo Piazza


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On this week’s episode we are joined by bestselling author, podcast creator and award-winning journalist, Jo Piazza. In today's episode, we explore the power of mom influencers in today's society. We delve into the emotions they evoke, the products they entice us to buy, and the ways in which they can both inspire and create pressure on mothers worldwide.

More about Jo:
Jo is the national and international bestselling author of We Are Not Like Them, Charlotte Walsh Likes to Win, The Knockoff and How to Be Married. Her work has been published in ten languages in twelve countries and four of her books have been optioned for film and television. A former editor, columnist and travel writer, her work has also appeared in the Wall Street Journal, New York Times, New York magazine, Glamour, Elle, Time, Marie Claire, the Daily Beast, and Slate. She holds an undergraduate degree from the University of Pennsylvania in economics and communication, a master’s in journalism from Columbia University, and a master’s in religious studies from New York University. She lives in Philly with her husband, Nick Aster and three feral children. 

Connect with Jo!

  • Instagram: https://www.instagram.com/jopiazzaauthor/
  • Website:  https://www.jopiazza.com/

Connect with Brianna!

  • Instagram: @mombossinaustin
  • LinkedIn: linkedin.com/in/briannademike

Follow the Podcast on Instagram: @badassbasicbitch
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Thank you to this week's sponsors!

  • AirDoctor: Receive up to 39% off or up to $300 off your order at airdoctorpro.com and use code BBB. 
  • Factor: Head to factormeals.com/bbb50 and use code BBB50 to get 50% off.
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Badass Basic BitchBy Brianna Dunbar-DeMike

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