Hello you gorgeous human being,

This episode is for every leader, expert, and changemaker who’s ever said, “One day I’ll write a book…”

Before you touch a keyboard, hire a coach, or even pick a title, I need you to ask yourself one pivotal question that will change everything about the way you approach your book.

I’ve been asked twice in the last few weeks how I got my publishing deal with Hay House, and whether I’d recommend self-publishing or traditional. So I’m lifting the lid and telling you exactly what you need to think about before you write a single word.

If you’ve ever said “I’ll write it when I have more time” or “I want to land a deal with a big publisher,” then this episode is your strategic reset.

Let's get into it!

QUOTES:

• “The book is not the endgame. It’s the door opener. But only if you’re strategic.”
• “If you don’t know your objective, you’ll end up writing the wrong book.” 
• “Traditional publishers are investing in ROI, not dreams. Self-publish first. Prove you can sell.”

HIGHLIGHTS: 

06:53 — The #1 Question to Ask Before Writing: The powerful clarifying question that will impact your content, title, publishing method, and back-end strategy.

12:37 — The Publishing Myth Debunked: Why traditional deals don’t always mean marketing support (and what they really want to see).

22:59 — The Hormozi Approach: How to leverage your book like a 7-figure entrepreneur, even without a publishing deal.

Ways to work with me

• Summer School, my first free challenge in over 18 months, kicking off 15 June. Perfect for you if you've been circling the idea of becoming a coach and want to know what it takes to build a coaching business in 2026 and beyond. Join at suzyashworth.com/joinsummerschool
• Find Suzy on Instagram.
• Apply for the Quantum Leap Your Life & Business Certification.

Faith + Action = Miracles