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Ever wonder what it really takes to plan and execute a massive floral event in a ridiculously short timeframe? In this minisode, I'm sharing how I managed to pull off a nearly $40,000 event in just two and a half weeks—during a Minnesota snowstorm, no less!
From receiving the call the day after Valentine’s Day to sourcing thousands of flowers, coordinating labor, and designing for 62 tables, I’m breaking down exactly how I made it happen (without losing my mind). If you’ve ever had a last-minute event come in hot, this episode is packed with tips to streamline your process and keep your cool.
What You’ll Learn:
✔️ My go-to process for tackling last-minute large-scale floral events
✔️ How to quickly create a design plan based on mood boards and walk-throughs
✔️ Where I sourced flowers (including orchids from Thailand & roses from auctions!)
✔️ Tools & platforms I used to pull it off (like Komet and Holex)
✔️ Why labor planning is just as important as flower ordering
✔️ Tips for staying calm and flexible—especially when snowstorms hit during prep!
Timestamps:
[00:00] The call that kicked off a 40K event with no florist, no plan, and no time
[01:00] Mood boards, walk-throughs, and design concepts in 24 hours
[02:30] Sourcing vases and building centerpiece tiers
[04:00] Getting budget approval + setting expectations
[05:15] How I used Holex and Komet to source thousands of stems
[07:00] Securing labor and building a time-based staffing plan
[08:30] Ordering orchids from Thailand & navigating snowstorm chaos
[10:00] Final steps: prepping in-studio, boxing 92 arrangements, and pulling it all off!
Resources & Links:
🌿 Want Support for Big Events Like This? Join the Floral CEO Mastermind: thefloralhustle.com/mastermind
📩 Got questions or last-minute event stress? DM me anytime on Instagram: @thefloralhustle
Related Episodes:
🎧 Easy-Peasy Pricing: Base Recipe Breakdown for Bouquets
🎧 From Dumpster Fire to CEO Mode – How to Reset When Life Gets Crazy
🎧 Becoming the Go-To Florist for Vendors, Venues, and More
Let’s Connect!
📸 Instagram: @thefloralhustle
💻 Website: www.thefloralhustle.com
🎙️ Enjoying the Podcast? Subscribe & leave a review—it helps more florists find us!
Takeaway:
Last-minute events don’t have to be overwhelming. With the right systems, tools, and mindset, you can pull off big things—beautifully and profitably. You've got this!
By Jeni Becht4.9
3737 ratings
Ever wonder what it really takes to plan and execute a massive floral event in a ridiculously short timeframe? In this minisode, I'm sharing how I managed to pull off a nearly $40,000 event in just two and a half weeks—during a Minnesota snowstorm, no less!
From receiving the call the day after Valentine’s Day to sourcing thousands of flowers, coordinating labor, and designing for 62 tables, I’m breaking down exactly how I made it happen (without losing my mind). If you’ve ever had a last-minute event come in hot, this episode is packed with tips to streamline your process and keep your cool.
What You’ll Learn:
✔️ My go-to process for tackling last-minute large-scale floral events
✔️ How to quickly create a design plan based on mood boards and walk-throughs
✔️ Where I sourced flowers (including orchids from Thailand & roses from auctions!)
✔️ Tools & platforms I used to pull it off (like Komet and Holex)
✔️ Why labor planning is just as important as flower ordering
✔️ Tips for staying calm and flexible—especially when snowstorms hit during prep!
Timestamps:
[00:00] The call that kicked off a 40K event with no florist, no plan, and no time
[01:00] Mood boards, walk-throughs, and design concepts in 24 hours
[02:30] Sourcing vases and building centerpiece tiers
[04:00] Getting budget approval + setting expectations
[05:15] How I used Holex and Komet to source thousands of stems
[07:00] Securing labor and building a time-based staffing plan
[08:30] Ordering orchids from Thailand & navigating snowstorm chaos
[10:00] Final steps: prepping in-studio, boxing 92 arrangements, and pulling it all off!
Resources & Links:
🌿 Want Support for Big Events Like This? Join the Floral CEO Mastermind: thefloralhustle.com/mastermind
📩 Got questions or last-minute event stress? DM me anytime on Instagram: @thefloralhustle
Related Episodes:
🎧 Easy-Peasy Pricing: Base Recipe Breakdown for Bouquets
🎧 From Dumpster Fire to CEO Mode – How to Reset When Life Gets Crazy
🎧 Becoming the Go-To Florist for Vendors, Venues, and More
Let’s Connect!
📸 Instagram: @thefloralhustle
💻 Website: www.thefloralhustle.com
🎙️ Enjoying the Podcast? Subscribe & leave a review—it helps more florists find us!
Takeaway:
Last-minute events don’t have to be overwhelming. With the right systems, tools, and mindset, you can pull off big things—beautifully and profitably. You've got this!

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