Designer Discussions : Remodeling Business Marketing

Best Practices for Sustainable Use of AI


Listen Later

Have you ever considered the environmental cost of using AI in your interior design projects? Join us as Maria sheds light on the surprising amount of energy needed to generate AI images, comparing it to more familiar energy consumptions like charging a smartphone. We delve into the often-overlooked environmental footprint of AI processing centers, discussing the enormous amounts of energy and water they consume. For interior designers committed to sustainable practices, this episode is a must-listen as we offer practical advice on making more eco-conscious decisions when incorporating AI into your business.

In the second part of our episode, we focus on maintaining brand integrity while using AI image generators like MidJourney. Maria offers a wealth of insights, from enhancing design projects with efficient tools to understanding why AI should be avoided for logo creation due to copyright concerns. Learn to be a responsible AI user by opting for energy-saving settings and balancing AI-generated content with genuine, human-created work. This episode provides valuable tips for integrating AI into your design business without compromising your professional identity or values, ensuring you attract real, engaged clients.

Links referenced in this episode:

  • https://sustainability.google/reports/google-2023-environmental-report/
  • https://e360.yale.edu/features/artificial-intelligence-climate-energy-emissions
  • https://www.technologyreview.com/2023/12/01/1084189/making-an-image-with-generative-ai-uses-as-much-energy-as-charging-your-phone/


If you would like to get the links and show notes for this episode, click on the link below:

  • https://www.designerdiscussions.com/episodes/episode-118-Best-Practices-for-Sustainable-Use-of-AI

Transform your marketing with Designer Discussions Academy. In weekly face-to-face sessions, we equip busy business owners with cutting-edge PR strategies, marketing insights, and time-saving tools to not just work in your business, but on your business. Join us to outshine competitors and elevate your business.

Join us for our weekly live sessions and workshops: https://www.designerdiscussionsmarketing.studio/pages/academy

Designer Discussions is an educational interior design podcast on marketing, PR and related business topics. We also provide in-depth, actionable products in the Marketing Studio including time-saving templates and guides to help design professionals grow their businesses.

Download our FREE Client Avatar Guide https://designerdiscussionsmarketing.studio/store.

Designer Discussions is a partnership of three experts: Jason Lockhart, CEO of KABMS; Maria Martin, founder of DesignAppy; and Mirjam Lippuner, founder of Get Ink DIY




...more
View all episodesView all episodes
Download on the App Store

Designer Discussions : Remodeling Business MarketingBy Mirjam Lippuner, Jason Lockhart, Maria Design Appy

  • 5
  • 5
  • 5
  • 5
  • 5

5

35 ratings


More shows like Designer Discussions : Remodeling Business Marketing

View all
The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,585 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,615 Listeners

The Mind Your Business Podcast by James Wedmore

The Mind Your Business Podcast

1,637 Listeners

A Well-Designed Business® | Interior Design  Business Podcast by LuAnn Nigara

A Well-Designed Business® | Interior Design Business Podcast

769 Listeners

How to Decorate by Ballard Designs

How to Decorate

823 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,071 Listeners

Decorating Tips and Tricks by Bespoke FM

Decorating Tips and Tricks

801 Listeners

The Influencer Podcast by Julie Solomon

The Influencer Podcast

1,444 Listeners

Business of Home Podcast by Business of Home, Dennis Scully

Business of Home Podcast

427 Listeners

The Everyday Style School by Jennifer Mackey Mary

The Everyday Style School

505 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,572 Listeners

Dear Alice | Interior Design by Alice Lane

Dear Alice | Interior Design

1,484 Listeners

The Chairish Podcast by Chairish Inc.

The Chairish Podcast

231 Listeners

Trade Tales by Business of Home, Kaitlin Petersen

Trade Tales

70 Listeners

The Interior Collective by IDCO Studio

The Interior Collective

285 Listeners