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Anchor Text Best Practices for Google
Anchor text is the text used in the links to your site. It used to be that if you acquire enough links with the appropriate keywords in the anchor text that your site will begin to rank for those keywords. But at some point websites experienced penalizations for having statistically unnatural ratios of anchor text links. Here are the best practice for the use of anchor text today.
Author: Roger Montti
Source: https://www.searchenginejournal.com/anchor-text/250025/#close
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Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
You can also watch his episode here: https://bestseopodcast.com/
Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
Free SEO Consultation: www.ewrdigital.com/discovery-call
Powered by: EWRdigital.comSupport the show
Everything You Need to Know about Topical Authority
Topical authority is a perceived authority over a subject or area of a subject. Here's how to build it and why you should be watchful of the short-term gains it brings.
Author: Dave Davies
Source: https://www.searchenginejournal.com/topical-authority/247189/#close
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Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
You can also watch his episode here: https://bestseopodcast.com/
Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
Free SEO Consultation: www.ewrdigital.com/discovery-call
Powered by: EWRdigital.comSupport the show
What is Geofencing: 4 Questions Every Business Owner Should Ask Before Using Geofencing Marketing
Geofencing is a location-based service. Basically, an app (or other software) uses GPS, RFID, Wi-Fi or cellular data to trigger a pre-programmed action when your mobile device enters or exits a virtual perimeter set up around a geographical location. This geographical location is known as a geofence.
Join Matt and Chris with special guest Adam Gregory for another thrilling episode of the Best SEO Podcast, featuring "What is Geofencing: 4 Questions Every Business Owner Should Ask Before Using Geofencing Marketing" by Adam Gregory.
Author: Adam Gregory
Presented by BestSEOPodcast.com
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Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
You can also watch his episode here: https://bestseopodcast.com/
Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
Free SEO Consultation: www.ewrdigital.com/discovery-call
Powered by: EWRdigital.comSupport the show
4 SEO Tasks You Should Be Doing Today, But Probably Aren’t
Don't lose out on the opportunity to help yourself or your clients. Here are some SEO strategies and tasks you can add to your toolset to upgrade your game.
Author: Patrick Reinhart
Source: https://www.searchenginejournal.com/seo-tasks/243339/
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Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
You can also watch his episode here: https://bestseopodcast.com/
Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
Free SEO Consultation: www.ewrdigital.com/discovery-call
Powered by: EWRdigital.comSupport the show
How to Craft the Perfect SEO Title Tag (Our 4-Step Process)
Another fun-filled episode with Chris Burres and Matthew Bertram covering everything you need to know about SEO Title tags. Your BestSEOPodcast hosts discusses a 4‑step process for creating title tags that work every time.
Author: Joshua Hardwick
Source: http://bit.ly/2ZEKfnB
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Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
You can also watch his episode here: https://bestseopodcast.com/
Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
Free SEO Consultation: www.ewrdigital.com/discovery-call
Powered by: EWRdigital.comSupport the show
5 SEO Mistakes That Smart People Make
Here are five of the worst SEO mistakes smart people make. If you can identify and avoid them, you'll achieve SEO success far faster and more efficiently.
Author: Jeremy Knauff
Source: https://www.searchenginejournal.com/dumb-seo-mistakes/232099/
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Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
You can also watch his episode here: https://bestseopodcast.com/
Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
Free SEO Consultation: www.ewrdigital.com/discovery-call
Powered by: EWRdigital.comSupport the show
8 Key Google Analytics Reports for SEO
Google Analytics is packed with the data you need to make intelligent SEO decisions. Learn which reports you should be running and why in episode 407!
Author: Jessie Moore
Source: https://www.searchenginewatch.com/2018/02/06/8-key-google-analytics-reports-for-seo/
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Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
You can also watch his episode here: https://bestseopodcast.com/
Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
Free SEO Consultation: www.ewrdigital.com/discovery-call
Powered by: EWRdigital.comSupport the show
8 Tips to Help You Set up a Killer Email Drip Campaign
Another thrilling episode with your BestSEOPodcast hosts Chris and Matt! Enjoy as they discuss "8 Tips to Help You Set up a Killer Email Drip Campaign" by Jason James.
Author: Jason James
Presented by BestSEOPodcast.com
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Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
You can also watch his episode here: https://bestseopodcast.com/
Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
Free SEO Consultation: www.ewrdigital.com/discovery-call
Powered by: EWRdigital.comSupport the show
The Only Mobile Marketing Checklist You Need for 2018
In today’s interconnected and technology-dependent world, businesses can no longer afford to stay away from mobile. An efficiently launched and well-run mobile marketing campaign can become pivotal in impacting SERPs, traffic, user engagement, and conversions. In this episode, Chris and Matt will discuss a great article that provides a checklist of general tips and guidelines that digital marketers and SEOs can use in their mobile marketing campaigns in 2018.
Author: Sergey Grybniak
Source: https://www.searchenginewatch.com/2018/01/24/the-mobile-marketing-checklist-you-need-for-2018/
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Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
You can also watch his episode here: https://bestseopodcast.com/
Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
Free SEO Consultation: www.ewrdigital.com/discovery-call
Powered by: EWRdigital.comSupport the show
PPC Ad Management: 5 Bad Habits to Break
Bad habits are hard to break, but now is the best time to rehabilitate your PPC account ad management to improve your results moving forward. Join Chris and Matt as they talk about 5 Bad Habits to Break for PPC Ad Management.
Author: Lisa Raehsler
Source: https://www.searchenginejournal.com/ppc-ad-management-bad-habits/231981/
–
Having 1st aired in 2009, with over 3.6 million downloads in 100+ counties, “SEO Podcast, The Best SEO Podcast has become one of the longest-running and most authoritative podcasts for staying ahead of the perpetually changing digital marketing landscape.
Great for internal marketers, business owners, and agencies from novice to experienced in using the internet to market and grow a brand!
You can also watch his episode here: https://bestseopodcast.com/
Rate the show in your podcast app. Apple ratings are how new listeners decide whether to press play — an honest one takes about thirty seconds. Steps for iPhone, Mac and Spotify:
Free SEO Consultation: www.ewrdigital.com/discovery-call
Powered by: EWRdigital.comSupport the show
From the publisher's feed
AI-Driven Visibility. Real-World Impact.
Getting found, named and cited by AI search.
Running since 2009. Over 5 million downloads. The same question the whole time:…
Matthew Bertram hosts. He owns and leads EWR Digital in Houston, so none of this is theory. It is what he is seeing in client work every week.
The shift is not that buyers use AI. It is that a model now decides which companies get mentioned at all, and most executives cannot see whether theirs is one of them. Ranking was something you could measure. Being named is not, yet, and that gap is where the risk sits.
Every week: operators, analysts and specialists who have run the thing they are talking about. What still works, what quietly stopped working, and what to do on Monday.
If you run a marketing team, run a company, or you are building your own name, this one is for you. Because if the models cannot find you, your buyers will not either.
The show explains it. EWR Digital does it. Get a free AI visibility audit at ewrdigital.com/ai-visibility-audit, or find more from Matthew at matthewbertram.com.
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