If you give, you must get.
I know many of my friends in retail leasing are seeing high leasing velocity but let me remind you: If you give you must get. You don't want to set the expectation that you'll just give and give and give. Don't be so anxious to get the deal done because that will train the tenant to ask again.
Okay, Beth but I don't just want to say, "No."
Sure. Here's what you do.
You give them options that benefit you; whether it's 10 cents or 20 cents more per square foot or whatever, you're negotiating so you're not on the losing end of the deal. Let them make the decision.
What types of "If you give you must get" situations have you been in? What did you do? I'd love to hear about it and maybe you can help someone else in that exact situation.
If you want to take your leasing career to the next level, check out my books "The Retail Leasing Playbook" and "Don't Say No for the Prospect" on my website.
Get the books: https://www.azoracademy.com/books
BECOME A COMMERCIAL REAL ESTATE ROCKSTAR:
https://www.azoracademy.com/
https://www.bethazor.com/
For more commercial real estate training:
https://www.azoracademy.com/
Facebook: https://www.facebook.com/azoradvisoryservices
Twitter: https://twitter.com/bethazor1
Instagram: https://www.instagram.com/bethazor/
Linkedin: https://www.linkedin.com/company/azor-advisory-services-inc