Are you prepared for one of the most significant sales events in the US, Black Friday? While it might seem early, the time to strategize is now. 

Walmart and Amazon are gearing up for Black Friday, teasing consumers with unbeatable offers. Competing against such giants and their lavish advertising might seem daunting. After all, how does one stand out when Amazon offers a 55-inch TV for just $175? 

But here's the secret weapon: strategy. Instead of a sudden sale announcement, the key is building excitement and eagerness among the target audience. Engaging customers early and consistently ensures you're top of mind before the big players flood the market. 

It isn’t just about promotions; it’s a carefully crafted psychological journey, ensuring your brand doesn't get overshadowed. The goal is to beat the giants at their own game by being proactive.

Over the past decade, our expertise in orchestrating successful Black Friday campaigns has been recognized and appreciated. In this episode, we aim to guide businesses on pricing, structure, and optimizing Black Friday sales. 

We're also hosting an informative webinar on October 5th, designed to provide deeper insights. We’ll show you 5 steps to dominate Black Friday without spending a dollar on ads. (If you're unable to attend, replays will be available.)

Last year, our guidance was exclusively offered to our premium Iron Circle members. This year, while we are opening our doors to a broader audience, availability is limited. With 37 businesses already engaged, we provide an in-depth, tailored approach and for some, a comprehensive service. 

Tune in for this episode and register for our webinar to ensure you’re well-equipped for the upcoming Black Friday. Your timely preparation today will ensure success tomorrow.

Let’s dive in!

Key Takeaways:

• Intro (00:00)
• It’s time for Black Friday (00:47)
• Leveraging Black Friday sales to boost fitness business revenue (09:48)
• Marketing and sales strategies (15:26)
• Learn more about our free Black Friday webinar (23:25)

Additional Resources:

- Register for our FREE Black Friday webinar  

- Business Accelerator Program winninggym.com/call

- Learn more about The Iron Circle 

- Business Talk with Fitness Professionals Facebook group 

- Jump on a call with Randy

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