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In this episode of "Tried & True with a Dash of Woo," we're diving into all things Black Friday for photographers and creative entrepreneurs! If you've been caught in the editing cave and suddenly realized Black Friday is around the corner, don't panic—I've got you covered. (ps, you can also watch on YouTube: https://youtu.be/NEuMy3rzqGE)

We'll explore creative, practical ways to approach Black Friday sales without the need for traditional discounts. You know I’m not a fan of devaluing your work, so instead, I'll share how to structure offers that *add value* rather than just cutting prices.

From adding bonuses to existing packages to unique pre-sale ideas, this episode is full of inspiration and actionable advice to help you maximize profits *and* client engagement during this bustling sales period.

Plus, we’ll touch on how to keep your Black Friday offers aligned with your brand and values—because if it doesn’t feel right, it’s not worth doing. We'll cover why urgency and scarcity are key, and how to use these tactics in a way that feels authentic rather than slimy.

I also discuss my favorite marketing strategies to make sure your audience knows exactly what you're offering without overwhelming them—or yourself.

Whether you’re thinking about offering albums, wall art, sessions, or something completely outside the box, this episode will spark ideas for sales that feel true to you.

And if you’ve never done a Black Friday sale before, now might just be the perfect time to experiment, get creative, and inject some extra cash into your business before year-end!

I also give you guys a sneak peek into MY offers releasing next week.
Each day I'll drop a new deal so make sure you are on my list: https://reneebowen.myflodesk.com/blackfriday

So, if you're a photographer or creative entrepreneur looking to elevate your Black Friday game without sacrificing your value, tune in to learn how to make this season work *for* you. Let’s make this year’s Black Friday a win!

MENTIONED:

Elevate Foundation - join us for $49 a month and get the Worthy challenge for free:  https://reneebowen.com/elevate

Blog post about Flodesk:
https://reneebowen.com/email-marketing-for-photographers-how-flodesk-solves-your-client-booking-struggles/

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