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You can also watch this episode on YouTube HERE

Most business advice tells you to tighten up, systemize, and optimize. Laura Kendrick is making the case for the opposite - and she's got the results to back it. This conversation will make you reconsider every "professional" instinct you've been told to follow.

What you'll hear in this episode:

• Why "the trust recession" might be the wrong diagnosis for what's actually happening with buyers
• The difference between radical hospitality and the surprise-and-delight trap most brands fall into
• How to make your automations feel human without being fake about it
• What voice of customer research actually looks like when you're not steering people toward your offer
• The three copywriting foundations Laura uses to bring clarity and confidence to any creative's marketing
• Why boundaries can become a form of disconnection if you're not careful
• How to use AI as a table-setting tool without letting it replace your actual voice

About Laura Kendrick: Laura is a copy strategist and human-centered marketing expert who helps founders make their marketing feel like a real human experience. She's also a former yoga teacher, restaurant veteran, and host of the Holistic Marketing Summit - which she runs twice a year to explore the outer edges of what connected, thoughtful marketing can look like.

Find Laura:

• Her website
• Her Instagram

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FYI: You can watch this episode on YouTube HERE

What if the reason you can't stop overworking has nothing to do with ambition and everything to do with survival? 

In this episode, I sit down with chartered psychologist and trauma expert Farya Barlas, founder of The Method, for one of the most intellectually rich and personally resonant conversations I've had on this show.

Farya has spent over 20 years working with high-achieving women, and what she's identified is a pattern that most of us don't even recognize in ourselves: the way early survival strategies become the invisible architecture of our businesses — and why that architecture eventually becomes a ceiling.

We get into:

• Why the most damaging trauma is the kind that gets rewarded — and why high achievers are especially vulnerable
• The difference between trauma-led success and reparative success (this one will stop you in your tracks)
• Why your nervous system might be sabotaging your expansion — even when you want what you're building toward
• How identity conditioning from childhood shows up as pricing, hiring, and visibility decisions in your business
• The visualization exercise Farya uses with every new client that reveals exactly where your internal capacity needs to grow

Farya is also the host of the From Trauma to CEO podcast, which I highly recommend — her framing is unlike anything else out there.

🔗 Links mentioned:

• Farya's website + The Method
• From Trauma to CEO podcast
• Follow Farya on Instagram

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Last Chance to join us for the SPRING SENIOR SPRINT 6 week marketing intensive - click HERE to jump in; we start TOMORROW 3/5

SHOW NOTES:

In this episode, I sit down with Luna Battalia to talk about why brand messaging is not the finishing touch on your business, but the foundation of it. 

We unpack the difference between having an offer and building an actual brand. 

We explore buyer psychology, storytelling, and why your messaging needs to create an emotional world people want to step into. 

If you’ve been feeling scattered, invisible, or tempted to water yourself down just to be seen, this conversation will hit. It’s practical, soulful, and deeply clarifying.

Watch on YouTube

Connect with Luna - get 10% off THE BRAND MESSAGING + COPYWRITING COURSE with the code WOO

https://reneebowen--lunaloveleadership.thrivecart.com/messenger/

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Last Day to Join Us for the SPRING SENIOR SPRINT - click HERE for info and to sign up

Show Notes

What happens when the business you built… no longer fits the woman you’ve become?

In this honest and layered conversation, I sit down with messaging strategist Jen Liddy to talk about something so many women quietly experience but rarely say out loud: outgrowing your own business.

We talk about the subtle whispers that show up before things fall apart. The identity shifts that happen in midlife. The realization that “best practices” don’t always equal alignment. And the courage it takes to pause, recalibrate, and evolve without lighting everything on fire.

Jen shares what it looked like to intentionally de-scale her business after realizing her offers were financially draining and energetically depleting. We dig into the patterns that follow us from family systems into entrepreneurship. The pressure to keep doing. The fear of slowing down. And how messaging, credibility, and trust all shift when you finally start telling the truth about what you actually want.

This episode isn’t about burnout hacks. It’s about identity. Capacity. And choosing evolution over collapse.

Inside this conversation, we explore:

• How to recognize when you’re outgrowing your business
• The difference between pausing and quitting
• Why “success” can quietly stop feeling good
• How motherhood, empty nesting, and business identity are deeply connected
• What it really means to listen to the whispers before the piano falls on your head
• How to recalibrate your messaging when you’ve changed

If you’ve been feeling the tension between who you were when you started and who you are now… this one is going to hit.

Jen also shares her new messaging diagnostic to help you identify where the real gaps are in your marketing so you can stop overhauling everything and focus on what actually matters and you can get it for only $7 ($40 off!) with the code RENEE here: https://www.jenliddy.com/brand-positioning 

Connect with Jen on LinkedIn

WATCH THIS ON YOUTUBE

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FOR PHOTOGRAPHERS:
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Senior Photographers: Join me for the SPRING SENIOR SPRINT staring in March - get all the deets HERE. 

Watch this episode on YouTube

Read the BLOG

Show Notes:

If you’ve ever felt weird about selling… if you’ve wondered why launches feel harder than they used to… or if you’ve noticed that people are taking longer to buy…

This episode is going to hit. Today I’m talking with Samantha Burmeister of Nomad Copy Agency about what’s actually converting right now and why so much traditional marketing advice quietly erodes trust.

We dive into:

• The “trust recession” and why buyers are slower but not stingier
• Pain point marketing vs transformation marketing (and what creates better clients)
• Why repelling people is actually good business
• How AI is affecting copy and what instantly breaks trust
• Simple shifts you can make in your next launch

If you’re a creative entrepreneur who wants sales that feel ethical, human, and effective, this one is required listening.

Watch Sam's FREE Sales Page Refresh Masterclass 

Connect with Sam on Instagram

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FOR PHOTOGRAPHERS:
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Have feedback? Text us!

Photographers, get The Creative Team Method for 40% off but only until 2/22! Click HERE to grab it!

SHOW NOTES:

What if the reason social media feels exhausting isn’t because you’re doing it wrong… but because it was never meant to be your main growth strategy?

In this episode, Renee sits down with strategist and founder of the Anti-Social School, Holly Haynes, to unpack what it actually looks like to grow a creative business without being glued to your phone or posting your life away. They talk about why hustle-based visibility burns people out, how long-form content and real human connection still win, and what happens when you stop chasing quick dopamine hits and start building something sustainable.

This is a grounded, honest conversation about strategy, Human Design, identity shifts, SEO, AI, and why slowing down is often the fastest way forward.

If you’re tired of forcing yourself into marketing strategies that don’t fit your energy, this episode will feel like a deep exhale.

Get Holly's Free "Ditch the Social Drama" Workshop for female entrepreneurs HERE

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FOR PHOTOGRAPHERS:
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Make your future self Unavoidable HERE

Show Notes: 

High-functioning burnout doesn’t look like falling apart. It looks like holding it all together while quietly unraveling inside.

In this episode, Renee sits down with therapist and nervous system–first mentor Ashley McDonald for a deep, honest conversation about the kind of burnout that hides behind ambition, perfectionism, and success. The kind where you’re still performing, still producing, still showing up, but your body and nervous system are waving red flags you can’t ignore anymore.

They talk about how trauma and conditioning shape the way women build businesses, why pushing harder is often a survival response, and how values drift without us realizing it. This conversation is reflective, uncomfortable in the best way, and incredibly grounding for anyone who feels like they’re “fine” but knows something is off.

Ashley also shares details about her upcoming retreat in Tulum, a five-day immersive experience designed to help high-achieving women step out of survival mode, reconnect with their values, and integrate real change that actually sticks.

Mentioned:

Ash's site and podcast

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If you need some regulation in these wild times, click HERE to get Calibrate for free for a limited time.

SHOWNOTES:

Senior photography has never been static, but the shifts happening right now are catching a lot of photographers off guard. In this episode, Renee sits down with longtime senior photographer and educator Dan Frievalt to talk honestly about what’s no longer working, why marketing feels harder than it used to, and where many photographers are getting stuck without realizing it.

They unpack how youth-led trends actually shape the senior market, why Instagram and TikTok have quietly changed the rules, and how relying on outdated marketing advice can stall momentum going into 2026. You’ll also hear a candid conversation about focus, burnout, mindset, and why trying to do everything often weakens your business instead of strengthening it.

If you’re a senior photographer who feels like the industry is shifting faster than you can keep up, this episode will help you reconnect to what actually matters, where to focus next, and how to stay relevant without losing your identity.

This episode also ties directly into the upcoming Peak Senior Summit and the Power Pack upgrade, where Renee teaches Future Proof Your Marketing: How to Attract Gen Alpha Without Being Cringe. 

CLICK HERE to join us for free!

And - today is also the last day to grab the Seniorologie Bundle too - it's over 2k of education for only $97 - get it HERE. 

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FOR PHOTOGRAPHERS:
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Grab the SENIOROLOGIE BUNDLE here!

You can build a business that looks successful on paper and still feel strangely disconnected from it.

In this episode, Renee sits down with Caryn Gillen to name something most entrepreneurs feel but rarely talk about: identity debt. That quiet accumulation that happens when your business keeps running on an old version of you… even though you’ve changed.

This conversation goes beyond surface-level mindset talk. Renee and Caryn explore why success can start to feel heavy, why strategy stops working when identity is misaligned, and how leadership becomes harder when your nervous system is stuck in survival mode. They talk about the cost of building from “shoulds,” the difference between comfort and alignment, and why freedom has to be designed into a business, not earned later.

If you’ve ever thought, “I don’t want to quit, but I also can’t keep doing it like this,” this episode will meet you right there. It’s honest, grounded, and full of perspective-shifting insights about identity, leadership, and staying in business for the long haul without abandoning yourself.

Listen in if you’re ready to understand what’s actually underneath your burnout, restlessness, or desire to reinvent, and why clarity doesn’t come from pushing harder, but from getting more honest.

CONNECT WITH CARYN:

• Grab her freebie
• Instagram

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FOR PHOTOGRAPHERS:
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Grab your free ticket to the Peak Senior Summit and join us Feb 3-5 HERE 

Visibility doesn’t start on a stage - it starts with identity, and that's what we dig deep into on today's episode of Tried & True With a Dash of Woo.

In this episode, Renee sits down with Laurie-Ann Murabito, professional speaker, leadership coach, and host of the top-ranked Be In Demand podcast, to talk about what it really takes to be seen and heard in your business.

From going years without making eye contact to commanding rooms, Laurie-Ann shares how small identity shifts, intentional energy, and learning to speak from service completely changed her life and career.

This is not an episode about becoming louder or "bigger" - it's about becoming more intentional with your voice - and owning it a deep level.

If visibility feels triggering, overwhelming, or like something you keep putting off, this conversation might change how you see your voice entirely.

CONNECT with Laurie-Ann: https://speakandstandout.com/
https://podcast.speakandstandout.com/ 

and her limited podcast series "PUBLIC SPEAKING MONETIZATION TIPS": https://podcasts.apple.com/us/podcast/public-speaking-monetization-tips-sales-marketing-storytelling/id1848491471

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FOR PHOTOGRAPHERS:
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Make sure you TAG me when you post on social and once a month, we choose one person who leaves us a review and we'll send you a FREE audible book of your choice!