Tried & True With A Dash of Woo

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Kinsey Soderberg's first reaction to ChatGPT was "ew, no," which is pretty funny coming from a woman who now co-runs one of the most thoughtful AI communities for women in business. We get into whether AI can actually make us more ourselves, why her pages never look like generic AI websites, and what to do when your brain gets grumpy about change.

• The canyon drive that turned Kinsey's grumpy curmudgeon energy into a full brand pivot
• Why AI acts like a hype woman, and the part of your brain you need to keep switched on anyway
• What happens two minutes after a client call ends when Claude, Fathom and Gmail work together
• How Kinsey and her co-founder ended up with Claudes that basically know each other
• The creative director move that keeps vibe-coded designs from looking like everyone else's
• Where inspiration ends and theft begins (with a little help from Big Magic)
• The very first thing Kinsey would do if you want AI to feel personal

About Kinsey: Kinsey Soderberg is the founder of Authentic AI and the co-founder, with Joyce Hamilton, of Her AI Era and Her AI Club, where she helps women build AI-powered offers and human-first systems that make their businesses easier to run while keeping the personality that made the business theirs. With a background in branding and website design, she brings a designer's eye to everything she builds. She also hosts the Her AI Era Summit, which drew more than 3,500 women in its first year.

Her AI Era Summit 2026 is free, online, and runs October 12 to 16, 2026 with 35+ women speakers, five tracks and nine live events. 

I'm teaching "Use AI to Excavate Your 5-Year Vision (Then Automate the Weekly Check-In That Keeps You On Track)" in the Empowerment track. Grab your free ticket: https://reneebowen--heraiera.thrivecart.com/her-ai-era-summit-2026/

Links:
Her AI Era Summit
Her AI Club on Instagram
Kinsey on Instagram
 

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Kate Vanden Bos spent years forcing herself through the water before she learned the small adjustments that let her swim sixty lengths and feel better than she did after twenty. On this episode, she brings that same lesson to business, energy, and the twelve phase framework she built called the Growth Cycle. Midway through, Renee realizes she is sitting on the exact first day of a brand new phase in her own cycle, and Kate walks her through what it means live on air.

In this episode:

• Why forcing harder usually produces less, not more
• The cultural programming that convinces us effort only counts if it hurts
• The real difference between nourishment and self care, and why that distinction matters
• How the Growth Cycle maps twelve phases across four personal seasons
• Why everyone's cycle starts on a different date, and what that changes
• What it looks like to lean into a leap instead of forcing one
• Where to get your own Growth Cycle map and phase report

About Kate Vanden Bos Kate Vanden Bos is an intuitive consultant, nature based guide, and the creator of the Growth Cycle, a twelve phase personal evolution framework built from her background in naturopathic osteopathy, sports therapy, and nature connected coaching. She has spent over fifteen years helping high achieving women reconnect with their energy, their timing, and their own definition of growth.

Links: MyGrowthCycle.com Offer code: RENEE30

Connect with Kate on Substack 

SENIOR PHOTOGRAPHERS: Renee has ONE 1:1 spot currently open - book a free call with her to discuss before someone else grabs it! 

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You know the woman who's doing everything right and still feels like her body is falling apart? This episode is for her. 

Dr. Shivani Gupta joins me to explain why so many of the symptoms we chalk up to "just getting older" are actually inflammation, and how to tell the difference.

• Why "this is just aging" might be the wrong story you're telling yourself
• The real difference between mental inflammation and being "stressed out"
• What your gut has to do with your brain (and vice versa)
• Why sprinkling turmeric on your food probably isn't doing what you think it is
• The two minute reset Shivani uses to stay out of fight or flight
• How declining estrogen quietly turns up inflammation in your body
• Why your dosha matters more than any generic wellness advice

About Dr. Shivani Gupta: Dr. Shivani Gupta is an Ayurvedic practitioner with a master's in Ayurvedic sciences and a PhD focused on turmeric research. She's the author of The Inflammation Code (Hay House) and founder of Fusionary Formulas, and she's spent over two decades helping women get to the root cause of chronic inflammation.

Links:
Her Book: The Inflammation Code
Her Website & Podcast
Her Instagram
Her Supplements: Fusionary Formulas — use code RENEE for 15% off

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You know that feeling when someone loves your brand, follows you everywhere, and still can't tell you what you actually do? That's a signature brand strategy problem, and Kristin Lawton spent six years as "the cocktail girl who does marketing" before she figured out how to fix it.

Here's what we chat about in today's episode:

• The three pillars of a signature brand strategy, and which one you're probably neglecting right now
• Kristin's three "lines" tool
• Why niching down isn't rejection, and what actually happens when you finally do it
• The "Frankenstein brand" problem, and how leaning on AI tools can make it worse
• How Kristin uses Human Design and astrology inside her Signature Brand Dossier
• The real difference between what makes people like you and what makes people actually buy from you

About Kristin Lawton: Kristin is the "Chief Brand Mixologist" behind District Brand Bar, with 25 years of experience in brand and marketing communications. She helps solopreneurs and creative entrepreneurs build unmistakable, signature brands through her three-pillar framework, and she's the creator of the Signature Brand Dossier and the Brand Bar.

Links:
District Brand Bar Instagram
Kristin's YouTube channel
Signature Brand Dossier
The Brand Bar

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Show Notes:

Your brand is telling people something right now. The question is whether it's saying what you think it is.

In this solo episode, Renee pulls directly from a live roundtable conversation at the Stand Out and Sell Out summit and from real questions that landed in the community afterward — because what she found is that every question, no matter how different it looked on the surface, was asking the same thing underneath.

What's covered in this episode:

• Why every branding question eventually becomes an identity question — and how to tell the difference
• The real reason your content isn't converting (and why fixing the strategy won't fix it)
• What it actually means to build a brand around a "credibility stack only you have" — and why naming it isn't the first step
•  How to hold a positioning line in an industry that uses the wrong language — and whether you win the term or name a new category
• Why performing your values out loud is different from standing for something — and how to know which one you're doing
• The one question most creative entrepreneurs have never sat with long enough to actually answer

This episode is for the creative entrepreneur who is doing everything right and still feels like something is off. Who has tried the frameworks, hired the coaches, redone the website — and still feels like the brand is not quite landing. This conversation is about why. And what is actually underneath it.

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LAST CHANCE for $500 off the Senior Sprint - click HERE to grab it and join us for a live zoom Q&A on August 18th! 

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SHOW NOTES:

Have you been waiting for the moment when the confidence finally clicks, the fear disappears, and you magically become the woman who charges what she is worth, posts without spiraling, and stops flinching when someone asks about her pricing?

In the final episode of my summer “Let Me Change Your Mind” series, I’m changing your mind about the breakthrough. Because real transformation rarely arrives as one giant, cinematic moment. Your brain builds the identity you rehearse through the tiny choices, reactions, and decisions you repeat when nobody is watching.

We’re talking about how to change your identity without forcing yourself into fake positivity, why uncomfortable feelings need to finish their full sentence, and the three small reps that can start shifting who you are right now. 

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Show Notes:

You think being stuck means you haven't found the answer yet. In this episode I'm taking that belief apart, because being stuck almost never has anything to do with the answer. It has everything to do with the state you're trying to find it in. And once you see that, you can't unsee it.

What we get into:

• Why "more effort" is the exact wrong move when you hit a wall
• The NLP concept of state, and why it drives every decision you make
• What's really happening in your body when a pricing decision makes your chest tight
• Why journaling about the same problem for three weeks lands you nowhere
• State Before Strategy: the four-step reset for the moment you're activated
• The client who sat on a pricing decision for ten weeks and what finally moved it
• Why this was never actually about pricing, captions, or bookings

This one is a solo episode with Renee Bowen: luxury senior portrait photographer, NLP-certified life and business coach, and hypnotherapist. 

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SENIOR PHOTOGRAPHERS: do not miss The Senior Sprint Sale! It's only $500 for a short time - grab it HERE and fix your marketing before the Fall madness!

SHOW NOTES:

Everyone is telling you to stop hustling right now, and I am not going to be one of them. Because I do not think hustle is your problem. I think you have been fighting the wrong thing this whole time, and that fight is the reason it has felt so brutal. 

In this one I get honest about the fact that I am living this exact struggle as I record it, and then I show you the actual difference between the work that builds a business and the pushing that builds a cage.

In this episode:

• Why the anti-hustle movement is aimed at the wrong target completely
• The one distinction that changes how you see every hard day you have ever had
• What cortisol and adrenaline are actually doing when you force your work
• The hundred-year-old research that explains why trying harder stops working
• A famous study about a white bear that will change how you see resistance
• What physicists confirmed in 2012 and the bridge I choose to walk from it
• The 90-second thing to do before your next task instead of pushing
• Why surrender only works after you have done the unsexy work first

Thanks for being here!  

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Get the SENIOR SPRINT for $500 - but hurry

Welcome to the first episode of my summer series, where every week I put one belief on the table and try to change your mind about it. First up: luck.

In this episode I'm going to show you what's actually happening inside your own head when something looks like luck, and why the thing you've been calling a lucky break is really your brain fetching evidence for who you already believe you are. I'll walk you through the story that cost me years in my photography business, the brain science that finally changed my mind, and a three-part practice you can start this week to change what your brain lets you see. Come in with an open mind. Or don't, and let me change it for you.

In this episode

• Why "some people are just lucky" is one of the most expensive beliefs you can hold
• How your reticular activating system works, and why it decides what you get to notice
• The bouncer at the door of your brain, and how your identity is the guest list
• Why brilliant strategy keeps failing you when it lands on an old identity
• The real difference between wishing and deciding, and why your brain treats them like two different languages
• How to regulate your body so a new identity stops registering as danger
• A three-part practice to change your own guest list this week

Links & next steps

• Loved this one? Send it to the creative friend you thought about while listening.
• Come go deeper with me on Substack, that's where I take these ideas further.
• New series alert: "Let Me Change Your Mind About ______" runs all summer. Next episode, I've got another belief on the table, and I'm coming for that one too.

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Links:

Try Evoto free (15 credits): https://link.evoto.ai/ReneeBowen
use the code RENEE07 for up to 20% off as well

Evoto giveaway: comment on this week's reel: https://instagram.com/reneebowen

Senior Sprint waitlist: https://reneebowen.myflodesk.com/sprint

The Creative Team Method is $600 off for a short time: https://reneebowen.com/seniorrepteam

Real talk: some of this might sting. After 18+ years in the photography industry, Renee names the five habits she's watched keep talented, hardworking photographers invisible, and none of them are what you'd expect. No hashtags, no posting schedules, no preset packs. Just the patterns running underneath all of it.

In this episode:
The "research" habit that's actually a slow drip of self doubt, and the surprisingly useful thing your jealousy is trying to tell you
The way most photographers are using AI right now that's making their businesses more generic and harder to book
Why "I'm just not a social media person" is not a personality trait
What your amygdala has to do with the 17 reasons you didn't post today
The difference between learning from someone and borrowing an identity that will never convert for you
The most insidious habit of all, the one that hides behind responsible-sounding language
The single root problem underneath all five, and what to do about it

Plus: Evoto's new tools for volume and sports photographers, a giveaway for 100 Evoto credits, and the first announcement of the Senior Sprint waitlist, with first access and the lowest price for waitlist members.

About Renee: Renee Bowen is a luxury senior portrait photographer, NLP-certified life and business coach, hypnotherapist, and your slightly bossy business bestie. She helps creative entrepreneurs get radically clear on who they are so they can build businesses that feel like freedom.

Get COACHING: 
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