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As we’re all still digesting the fun, excitement and food from yesterday, Black Friday kicks the holiday shopping season into full swing. Today, Zac Kinch, GM of Bob Rohrman Toyota in Lafayette, Indiana, co-hosts the show to share how he keeps his team engaged on holidays and how they’ve created unique marketing strategies to get customers in the door, starting with a $99 car deal.

Join Paul J Daly and Kyle Mountsier every morning for the Automotive State of the Union podcast as they connect the dots across car dealerships, retail trends, emerging tech like AI, and cultural shifts—bringing clarity, speed, and people-first insight to automotive leaders navigating a rapidly changing industry.

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