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Amira Rasool, Founder & CEO of The Folklore, is changing the way retailers and consumers discover diverse brands globally. Amira has experience as a writer and fashion editor, including notable publications including TIME, Vogue, Teen Vogue, i-D, PAPER, Glamour, InStyle, V Magazine, and WWD.
Her work focuses primarily on Black culture in relation to fashion, travel, music, visual arts, and social justice. Amira is also a passionate Black history scholar. For her undergraduate education, she attended Rutgers University, where she received a B.A. in African American and African Studies.
She later earned a Master of Philosophy in African Studies from the University of Cape Town, and whilst studying saw the whitespace in the market for diverse brands that inspired her to launch The Folklore at just 22 years old! In 2023, Amira was honored as one of Forbes 30 Under 30 2024 and Vogue Business 100 Next-gen Entrepreneurs and Agitators.
In This Conversation We Discuss:
Resources:
If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
4.9
5050 ratings
Amira Rasool, Founder & CEO of The Folklore, is changing the way retailers and consumers discover diverse brands globally. Amira has experience as a writer and fashion editor, including notable publications including TIME, Vogue, Teen Vogue, i-D, PAPER, Glamour, InStyle, V Magazine, and WWD.
Her work focuses primarily on Black culture in relation to fashion, travel, music, visual arts, and social justice. Amira is also a passionate Black history scholar. For her undergraduate education, she attended Rutgers University, where she received a B.A. in African American and African Studies.
She later earned a Master of Philosophy in African Studies from the University of Cape Town, and whilst studying saw the whitespace in the market for diverse brands that inspired her to launch The Folklore at just 22 years old! In 2023, Amira was honored as one of Forbes 30 Under 30 2024 and Vogue Business 100 Next-gen Entrepreneurs and Agitators.
In This Conversation We Discuss:
Resources:
If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
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