The REDX Podcast

Build a Team, Buy Back Your Time: Verl Workman’s Blueprint for Real Estate Leaders


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What does it really take to build a real estate team that gives you freedom instead of burnout? In this episode, REDX President Curtis Fenn sits down with Founder & CEO of Workman Success Systems, Verl Workman, to break down how to recruit, lead, and scale a team that supports your life—not becomes it.


You’ll learn the biggest mistakes team leaders make, how to create a culture of loyalty, and why accountability is actually love. If you want more leverage and less chaos, this one’s for you.


Verl reveals:

• The #1 recruiting mistake team leaders make

• The 10 things every agent must commit to on a team

• Building a business that gives your life back—not takes it over


⏱️ JUMP TO THESE TOPICS

🚀 01:20 – Why Verl teaches “stupid goals” instead of SMART goals

📈 04:00 – The real reason recruiting is hard (and how to fix it)

🧠 06:20 – Who makes the ideal team member—and how to attract them

🤝 10:00 – Retention vs. mentorship: Why agents leave teams

💬 12:40 – Creating culture with core values

🎯 14:00 – What real accountability looks like (it’s not punishment)

🔍 18:00 – What to do when a team member underperforms

🏡 21:00 – Building a business around your life—not the other way around

📊 25:00 – How to scale without going crazy

💼 30:00 – Should new agents start a team? (Verl’s bold answer)

🔥 34:00 – What motivates top performers (and how to find yours)


🔗 RESOURCES

Workman Success Systems: www.workmansuccess.com

Raving Referrals for Real Estate (book): https://a.co/d/488R5uG

REDX Lead Generation Tools: www.redx.com 

How to Buy Back Your Time (book): https://www.buybackyourtime.com

...more
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The REDX PodcastBy REDX

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