On today’s Lunch with Norm, we talk with Shanif Dhanani, the CEO of Apteo on new ways to use AI and how to improve your customer retention and journey. In this episode, find out how to use A.I. to predict what customers are going to do next and how you can send customers personalized messages based on their interests. Shanif helps eCommerce brands personalize their marketing campaigns by predicting what their customers will buy next. Prior to Apteo, he was the lead engineer and head of analytics at TapCommerce, an NYC-based ad-tech startup that was acquired by Twitter.

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In this episode, Apteo's Shanif Dhanani is here to talk about new ways to use AI and how to improve your customer retention and journey.  We find out the new ways Amazon and eCom brands are utilizing  A.I. to predict customers and how you can too!  

This episode is brought to you by Startup Club.